Hubspot’s VP of Product & Solutions Marketing, Vidya Drego on Product Marketing Career Path
Description
“I have always been attracted to opportunities where there is a challenge and an opportunity to learn something.” - Vidya Drego
In this week’s episode Mary sits down with Vidya Drego, who leads Product & Solutions Marketing at Hubspot to discuss her career path and how she landed in the product marketing space. Tune in to hear some amazing tips on how to prepare for a PMM interview and break into the industry. You’ll also hear Vidya advocate for the benefit of becoming confident in owning your area and strengths, and how that confidence plays into being a full stack product marketer. Being willing to learn, staying curious, and solving hard problems are all key components in driving your career.
Check out Vidya's AMAs on Sharebird.Connect with Vidya on LinkedIn.
Questions covered in this interview:
What are some good resources to practice for PMM interview questions and case studies?
Do you recommend product marketers focus on being great at one specific niche (skill, industry, etc.) or try to be more of a generalist.
What type of skill sets and experiences do I need to build in order to strengthen my career and move from being a Sr. PMM to Director level and above? What type of leadership career tracks do you see people continue their careers?
Questions covered in this episode:
1:13 Opening Question: Can you take us back to a moment in your career or your life where you had to step outside of your comfort zone?
3:01 What are your roles in Zendesk?
5:13 Can you talk about what Zendesk is actually doing with AI?
11:30 Can you talk...
Published 06/18/24
Questions covered in this episode:
01:10 To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone? What was the experience like, and how did it contribute to your personal or professional growth? 04:48 How is your role like as a Senior...
Published 06/11/24