TextNow Senior Product Marketing Manager, Lauren Parker on Consumer Product Marketing
Description
Questions covered in this episode:
01:24 To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone? What was the experience like, and how did it contribute to your personal or professional growth? 04:51 How is your role like at Strava?08:06 How do you approach your passion for Product Marketing storytelling?16:23 What's the best way to prepare for a product marketing interview at a big tech company? What resources would you recommend to a prospective so they can best showcase their experience and aptitude for role. (B2C focused PMM)?20:51 How does the product marketing team's placement in the org chart (under marketing, product, etc.) effect your ability to influence the roadmap?24:39 What are you favorite resources to find product marketing *workflows* and best practices & case studies regarding them?28:07 How do you think product marketing will change over the next 5, 10 years?30:09 How should AI play a role in product marketing? 32:04 How do you achieve work/life balance?35:14 What is the one thing that has been most important growing in your career?
Want more insights from Lauren? Check out her Sharebird Profile.
Looking to connect? You can find Lauren here on LinkedIn.
Questions covered in this episode:
1:13 Opening Question: Can you take us back to a moment in your career or your life where you had to step outside of your comfort zone?
3:01 What are your roles in Zendesk?
5:13 Can you talk about what Zendesk is actually doing with AI?
11:30 Can you talk...
Published 06/18/24
Questions covered in this episode:
01:10 To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone? What was the experience like, and how did it contribute to your personal or professional growth? 04:48 How is your role like as a Senior...
Published 06/11/24