We all need Veronica Cool’s voice in our head, reminding us that we need to own our value - and stop working for free. She teaches us, “you’re not being nice if you’re starving tomorrow.” As women and moms, it doesn’t feel natural to own our worth. But it’s 👏about 👏damn 👏time. Veronica runs one of the country’s most prominent management consulting firms focused on bridging the mainstream world to the Hispanic segment. She’s a US Hispanic Chamber Corporate Leader of the Year and has been recognized for her commitment to youth mentoring by first lady Michelle Obama. Veronica is also a mom of two college-aged teens and shares her take on unapologetically prioritizing her family.  Join us! Veronica's Links: Company website: https://coolassociatesllc.com/veronica-cool/ LinkedIn: https://www.linkedin.com/in/veronica-cool/  Twitter: @VeroCool  Instagram: @coolvero_dr  Please make sure to subscribe so you don’t miss an episode, and kindly review the podcast on Apple Podcasts so we can reach more working moms. We always want to hear your thoughts, concerns, questions or guest suggestions – email [email protected]. Episode social handles: @WorkingMomHour @EMechlinski @MadsCaldwell