Courtney Stanley made a bold shift in her career at the end of 2019 and early 2020. She decided to pursue the path of entrepreneurship. She is a keynote speaker, event emcee, podcaster, and coach. Her humility is personable, and her approach is empowering. “It’s important to remember that you’re really only seeing the tip of the iceberg when you see people on stage, hear them on a podcast. You’ve missed the struggle to get there,” said Stanley.

While the pandemic may have put a pause on travel over the last two years, things are gearing back up, with different industries hosting a splurge of in-person, hybrid, and virtual events. ImpactXM is proud to be servicing over 25 clients at the ICSC Las Vegas event from May 22-24th. In the meantime, hosts Lorre Crisswell and Holly Zalenski reflect on ImpactXM’s 15th Anniversary Rethink conference last year, with special guest and now Vice President of Account Management Sohini Mitra leading...

Loree Crisswell, Holly Zalenski and Impact XM VP Executive Creative Director Erik McKinney breakdown how to produce effective marketing experiences.

Crépes Á Latte shares recipe for navigating through the pandemic and the current trends driving the events market today.

The hospitality industry revolves around interpersonal interactions—or so it seemed. Marti Winer, Vice President of MGM Resort Events Production, spoke with Experiential Experts hosts Lorre Crisswell and Holly Zalenski about how the industry has changed since the pandemic. One significant business change is slower decision-making, partly due to the need for flexibility. For example, businesses may not be able to commit to the number of people attending an event or decide whether there will...

For this first episode of Experiential Experts, hosts Lorre Crisswell and Holly Zalenski spoke with Aimee McGranahan, whose mission is to support shadow warriors and their families. The foundation she works for supports these families through various fundraising events they host.

There’s a lot to be said for engineering a truly global brand. The word “global,” itself, is a buzzword many use to attempt to quantify a brand’s international presence – but what does it really mean, and why is it so critical to take your brand global during a global pandemic and beyond? To answer that question, host Daniel Litwin invited Lorre Crisswell, Vice President and Group Account Director for Impact XM, to this episode of Impact XM TV. The benefits of “going global,” Crisswell said,...