I'm thrilled to share some insights from a recent coaching session that led to an insightful conversation about personal branding and its significance in leadership, especially for us as female leaders. And here's an exciting bonus: I've crafted a comprehensive FREE guide based on today’s conversation, so you don’t have to take notes while listening to the episode. The journey of crafting a personal brand is transformative, often influenced by pivotal moments. As a coaching client shared with me, she realized that her personal brand had taken a backseat while focusing on tasks in the last few years. I could absolutely relate to what she shared. When I was younger, personal branding felt secondary to doing an excellent job and accomplishments, but the reality is quite different.  Crafting your personal brand is crucial, especially as a female leader in a world filled with specific norms and expectations of how women are expected to show up. In today’s podcast episode, we dive into the significance of a personal brand in leadership and the practical steps to building and amplifying it.  Here’s the episode at a glance: Why personal branding is essential and how it will benefit you.Getting clear on what personal branding is and what it is NOT.Understanding your current brand to build a stronger one.Unpacking the critical elements of building and maintaining your brand.Diving into four key questions to start building a stronger personal brand.Remember, your personal brand is your legacy—a reflection of your values, vision, and mission. Craft it thoughtfully, make it memorable, and make it your unique imprint. If you're eager to access the complete guide detailing these strategies and insights, click here for a copy of the FREE Guide to Authentic Personal Branding for Women emailed directly to you. This comprehensive guide will provide actionable steps to enhance your brand and shape your leadership journey. Connect with your host, Kele Belton: LinkedIn: https://www.linkedin.com/in/kele-ruth-belton/    Instagram: https://www.instagram.com/thetailoredapproach/     Website: https://thetailoredapproach.com