Mattel's movie tie-in dolls for "Wicked" are being recalled due to the greatest typo ever made. Bluesky adds 700,000 users in one week as Americans flee Twitter, and a new contender might be on track to surpass MrBeast as the most-subscribed YouTuber of all time. Plus: I'm now obsessed with finding the Reddit sleuths who solved one of the oldest musical mysteries on the Internet. This show is made possible by listener support: https://www.patreon.com/influencepod Listen & subscribe...

There was no Internet when Yaya Han first discovered manga and anime in the early '90s. Born in China, she fell in love with this media (which was mostly imported from Japan) at a young age. But when her family unexpectedly moved to Europe, she became an outsider overnight - culturally and linguistically. That is, until she discovered a German anime magazine and started submitting her artwork. That's where she found thousands of obsessed fans just like her. But it wasn't until she attended a...

Before becoming Patreon's Head of Online Community, Hayley Rosenblum was no stranger to fan funding. She had worked closely with musicians in their pivot away from record labels, and toward the Internet - where fandom reigns supreme. These days, she helps creators large and small by listening to their needs and communicating pain points back to the Patreon mothership. Many artist conversations have changed the platform, often in subtle and unexpected ways. But even when her work seems...

Two very interesting announcements from the Adobe Max conference connect directly back to last week's conversation about digital rights attribution. The company is launching their AI image and video generation model called "Firefly," which has only been trained on licensed and public domain imagery. So: If tools like this could be vetted, would artists and regulators be comfortable with them? Links from this week's...

Nearly every meme, YouTube video, and yes, even this very podcast, contains copyrighted work that may or may not be ... "officially" obtained. With millions of hours of audio and video uploaded to the Web every day, how can we possibly protect the intellectual property rights of creators? In short, we can't. BUT, laws and court cases dating back to the '90s have dramatically changed our perceptions of what intellectual property can be in an age where remix culture is the lifeblood of the...

When "Thorsten A. Integrity" created a trivia challenge for his co-workers in 1997, he never dreamed it would become the Internet's most exclusive knowledge battleground. The proprietor of LearnedLeague (whose *actual* name is Shayne Bushfield) built a thoughtful trivia tournament on defense mechanics and the honor system. And when it finally got online, his core group remained small for more than a decade. But as friends referred friends, the circle of vetted, honest players grew. And in...

Jamie Baldanza has always been an animal lover. When the ad agency art director started posting her photos of local New Jersey horses online, the world took notice. Then, on a trip out to the American West, she brought back more than just stunning pics for the 'Gram. A life-changing passion for documenting and protecting wild horses took root. Since then, she's built a large online community of horse enthusiasts and conservation advocates who work to raise awareness around the plight of...

YouTube recently announced two new features. "Veo" will allow users to create AI-generated clips and backgrounds for Shorts. And "Hype" is a new way for fans to support small and medium-sized channels. The former seems like a bad but inevitable feature that will flood YouTube with synthetic, low-effort content. But the latter could be a major leap forward in audience-first content discovery. Hype gives all users 3 votes every week. When cast for small creators, they earn points (and...

Matt Hobbs was a working musician and the "house band" for an improv theater in Atlanta. Then the pandemic hit in 2020. With live performance on hold and life getting boring, he looked for musical inspiration at home. Luckily, his two adorable chihuahuas, Lenny and Mar-Pup, delivered. On a whim, he began writing short and ridiculous songs from the dogs' perspective and posting them on Instagram. The creative exercise got laughs from family, friends, and a small community of pet owners...

The Internet Archive, a non-profit repository for BILLIONS of pieces of media, has been lending digital books from its library since 2011 without a hitch. But in March 2020, they made one crucial mistake that now poses an existential threat to the online "Library of Alexandria." This week, The Internet Archive lost its appeal in a lawsuit brought by the 4 major publishing conglomerates. And while the publishers are *technically* right in their copyright infringement complaint, the...

SightlessKombat is a video game streamer and reviewer, who also consults on some of the industry's biggest titles: "God of War," "Sea of Thieves," "Horizon: Forbidden West," and more. Yet he has never seen a single pixel. That's because he was born blind — completely without vision. But he was drawn to video games from a young age because ... well, they're awesome. So, how does he actually *play* them? The answer is, it depends. Game and Internet accessibility has come a long way since the...

Most people can agree that protecting children from harmful online content — self-harm, disordered eating, gore, disinformation, extreme social pressure — is a good idea. Much of that falls on parents. But algorithms are disturbingly good at showing us extreme content we never searched, but can't look away from. Addiction (and thus more ads) is social media's business model. And keeping up with the Web wormholes that teenagers find themselves in is an impossible task, especially when these...

The flood of allegations around the world's most famous influencer range from petty YouTube drama to serious (and possibly illegal) safety issues. MrBeast is very popular in our household, but the raft of controversy makes us question whether our kids should keep enjoying their favorite YouTube channel. This week, I break down why The Beast is under fire, and how the controversy snowballed in recent months, leading to a parenting moral quandary. Plus: Fake and AI-generated product reviews...

It's a busy week here in my house, so while I'm lining up fresh interviews for you, please enjoy this feed drop from my other show, where we interviewed two wonderful video game speedrunners who race through one of the chillest games ever made: "Stardew Valley." - Originally published on January 13, 2023 - Where RUSHING into marriage is a good idea! Speed running Super Mario Bros. is a straightforward endeavor. Whoever saves the princess fastest gets the record. But what about open-ended...

You and everyone you love will die. There's no way around it. Yet we rarely talk or think about the topic until we have to. For the first time in human history, we are "living longer and dying slower." That's good news, but it also creates a cultural disassociation with the reality of death. But there's a growing movement - online and IRL - around death literacy. It advocates for ongoing conversation and education about this universal part of life. Just like exercise, finances, or playing...

The surreal machinima "Skibidi Toilet" has been viewed 65 BILLION times across platforms, attracting the attention of Hollywood explosion enthusiast Michael Bay. The mega producer (Transformers, Pirates of the Caribbean) has licensed the bizarre web series to make a feature length film or TV series. The Gen Alpha meme generator is more than just a flash in the pan - it has real narrative structure, and the Skibidiverse has been rapidly expanding over the last year. Even if your kids have...

When we report a spammer, a scammer, or online harassment, where does it go? Who decides what gets removed or banned? Bots can do some of the work, but when it comes to messy online emotions, we need human expertise for context and judgement. So who are these heroes? What do they see all day? And how does content moderation work on a global scale, where the ethics, laws, and cultures of different platforms are so subjective? This week on INFLUENCE, Alice Hunsberger breaks down this...

When Catie Osborn ( @Catieosaurus ) had a medical emergency, she thought she was losing her mind — perhaps experiencing early onset dementia. But after further evaluation, she got a much different diagnosis: ADHD. Suddenly, her entire life snapped into focus: Intense fixation and extreme boredom, difficulty maintaining friendships, the crushing burden of everyday tasks, and in her own words: "I didn't know how to People." She deeply educated herself about the spectrums of ADHD, autism, and...

At the age of 7, Jacob Simon set out to become a world-class figure skater. He competed around the world and was training for the Olympics when a dislocated shoulder derailed his career. Devastated but not defeated, he made a conscious choice to focus on the positive. His other skills as a writer and artist came in handy when he started sharing short, personal videos on Instagram and TikTok about the climate crisis. But these were not about rising temps or dire warnings. All of Jacob's...

I'm on vacation this week, but very happy to share this interview we did on another show, with Norman Caruso (The Gaming Historian) back in 2021. If you enjoy games as much as we do, check out "Colette & Matt Have Entered the Chat," wherever you get podcasts: https://haveenteredthechat.com/ -- Original Show Notes from May 28, 2021 -- Norman Caruso, aka The Gaming Historian, has been meticulously documenting the history of video games (and their weird peripherals!) on YouTube since 2008....

When Mark Malkoff was in 8th grade, he wrote a letter to Phil Hartman, one of his comedy heroes on "Saturday Night Live." He assumed Hartman was too famous and busy to look at fan mail. Except, Hartman *did* respond with a heartfelt note. For Mark, this (and many other encounters) cemented a life-long obsession with comedy and late night TV — so much so that he moved to New York City and became an audience coordinator at "The Colbert Report" and "Late Night with David Letterman." He was...

Mike Johnston was living the dream. His band was signed to a major label. He was touring the world, playing for thousands of adoring fans, and making good money. But something was missing. He didn't know what, until a friend told him how happy he looked when he was teaching drums, rather than performing. That's when he figured out he has an "educator's soul." So he stepped back from the band and taught drums full time. It was exhausting, and this income potential was capped by the hours in...

“Fake news,” conspiracy theories, and click-bait are no stranger to all our Internet feeds. When we spot it, we may block an account or kindly refer a relative to a more reputable source. But what about the misinformation we can’t even see? Specifically, content in other languages, created for online communities we can’t possibly access? For the relatively small community of Vietnamese-speaking immigrants in the U.S., there are almost no reliable media outlets to serve news in their native...

The early days of YouTube were for home movies, cat videos, and short vlogs. But in the summer of 2006, something emerged from Wisconsin that would change our perception of what Internet video was capable of. “Chad Vader: Day Shift Manager” tells the classic story of Darth Vader’s younger brother, who commands a middle-management job at the local grocery store, rather than a Death Star. But “Chad” was more than just a hilarious Star Wars parody. It had the production values of a fully-fledged...