'It's really bloody gross': The decline of dating apps & Apple's big flop
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Russel Howcroft and Freddie Young look at Bumble's marketing campaign woes, Apple's tone deaf iPad spot and how they are both missing the triangle of truth: Human, Cultural and Brand.  Also discuss the come-back of the 'dumb phone'.  See omnystudio.com/listener for privacy information.
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Russ and Freddie discuss VCE exams, interesting people at the races, attempt to fix Facebook Marketplace, discuss JB Hi-Fi's new billboard strategy and decide Tesco's new ad is genius.    See omnystudio.com/listener for privacy information.
Published 10/29/24
Published 10/29/24
Russ and Freddie weigh in on Zendaya's ON commercials, review South by Southwest in Sydney, look inside China's micro-drama industry and explain why the world’s biggest tech companies are buying nuclear power plants. And Freddie has a pitch to fix 'the problem with young men'.  Get in touch...
Published 10/22/24