We've come a long way in how we talk about mental health. But while diagnoses like depression and anxiety can empower people to seek help and support — they also influence how we see ourselves and how others might see us, too. Today, we investigate 'concept creep.' It's the idea that the labels we use to describe mental health are expanding and being applied to an ever-wider array of human behaviours. We look at what's causing this, the impacts it might have (both positive and negative), and what it means for how we understand mental health conditions. Looking for something to listen to next? Check out our episode about parasocial relationships: Moog became a Youtube megastar — and it messed with his mental health.