Nothing good happens after 09:00 p.m., and for many members of Gen Z, this mantra has taken on a new meaning as they embrace early bedtimes. James Brown discusses the notable trend of younger generations opting for sleep over nightlife, with reports indicating that many are heading to bed by 09:00 p.m. to ensure they get a full nine hours of rest. This shift in behavior has even prompted nightlife venues to adapt their offerings, catering to a sleep-focused audience by hosting earlier events. Brown reflects on his own struggle with late nights and considers the health benefits associated with sufficient sleep, questioning whether he should take inspiration from Gen Z's habits. As he invites listeners to share their own sleep routines, he ponders the reasons behind this generational change, suggesting that financial considerations might play a role. The conversation centers around a striking cultural trend observed in today's youth, particularly members of Generation Z, who are increasingly adopting early bedtimes, often around 09:00 p.m. James Brown shares his personal reflections on this shift, contrasting his own nocturnal habits in his twenties with the more health-conscious choices of today's younger generation. This generational divide in sleep patterns prompts a broader discussion about the implications of sleep on health and well-being. Brown notes that many young individuals prioritize getting a full nine hours of sleep, which is a stark departure from the late-night revelry that characterized his youth, especially during events like New Year's Eve. He recounts a recent New Year's celebration in New York City that catered to this trend by hosting festivities earlier in the evening, emphasizing that bars and nightlife venues are adapting to meet the demand for early events. Moreover, this podcast episode delves into the rationale behind this sleep-focused lifestyle. Citing studies that link adequate sleep to better health outcomes, Brown suggests that the prioritization of sleep among Gen Z might be a more rational approach compared to the late-night culture of previous generations. He humorously admits to his own struggles in adjusting to this new norm, often finding himself awake past midnight, and contemplates whether he should take cues from the younger generation. The episode concludes with an invitation for listeners to reflect on their own sleep habits and the possible connections between financial considerations and the tendency to go to bed early, making it an engaging and thought-provoking discussion on the evolving relationship between nightlife and health. Takeaways: James Brown reflects on how younger generations, particularly Gen Z, are prioritizing sleep by going to bed as early as 09:00 p.m. The trend of early bedtimes among Gen Z is changing nightlife, with venues adapting to cater to their sleep-focused habits. A New York City bar even hosted a New Year's Eve celebration at 08:00 p.m. to accommodate early sleepers. James Brown acknowledges the health benefits of adequate sleep while admitting his own struggles to maintain an early bedtime. The podcast discusses the cultural shift where late-night activities are becoming less appealing to younger people. There is a suggested link between financial considerations and the early bedtimes of younger generations. Companies mentioned in this episode: Joyface