Live launches can be tricky. They're extremely effective and so beneficial to your business, but we don't hit a home run every single time. I have had a few launches that didn't reach my expectations and today, I'm sharing with you what I do when that happens to increase results. Let's get launching! Resources Mentioned: Free live launch checklist https://www.herempirebuilder.com/checklist Get bonjoro: https://www.bonjoro.com/?ref=tinatower Where to find Tina Tower:  Her Empire...

We have the wonderful 7-figure Kajabi expert, Meg Burrage on today's episode! We talk about how Meg got to where she is today. We also deep dive into the biggest mistakes that people make on their Kajabi sites, the biggest successes and what people are doing that is getting really good traction. So it's a little bit inspirational, but also very practical and handy for you. Meg Burrage is a launch strategist and business coach who specialises in all things Kajabi and collaboration. The...

In a recent 'State of Creators Report', Kajabi shared that 96% of course creators are earning less than $100k per year. I want to change that!  In this episode, I am sharing with you, the 3 essentials that you need in order to make over 6 figures. We want to drastically increase the % of course creators who are running sustainable and profitable businesses.  If you want to go in depth on this, come along to my FREE Training - The 6 figure course creator. Register:...

You’re listening to my most favourite interview I have ever done on my podcast.  A mega 2.5 hour sit down with incredible author, deep thinker, TED speaker and all round awesome human - Derek Sivers! He’s my fav all time author and His books 'Anything You Want' & 'Hell Yeah or No' and ‘How to Live’ are the absolute greatest. He’ll be putting out into the world soon, his new book, ‘Useful Not True’.  Every time I read his books, listen to his TED talks or hear him speak, I am reminded...

I promise you that this episode is more uplifting than it's title implies! Personally, I don't love the messaging that business is supposed to be easy and you can 'get rich in 15 minutes a day'... it means that for everyone starting and building a real business, you can feel like you're missing some magical piece of the puzzle. If it's hard at times, you're not doing anything wrong! That's business, welcome to the game! Today I am sharing with you the 10 problems that I know every single...

In this episode, we have the fabulous Chanti Zak sharing how quizzes can be one of the best lead magnets for your business (if done right, of course). We talk about everything from creating quizzes that convert to the psycology behind why quizzes work.  Chanti is the creator The Empathy Marketing Ecosystem, she's a quiz funnel strategist, growth consultant and coach that’s obsessed with psychology, interactive marketing, and getting brag worthy results for her students and clients. -Check...

In this podcast episode we have my good friend and virtual teams expert, Kody Thompson! We spoke about when its time to hire, finding the right candidate, the hiring process, onboarding and growing your business with a virtual assistant (VA). Kody Thompson is the Co-Founder and CEO of Wrkpod. Wrkpod is an Australian company specialising in helping companies build teams in the Philippines, offering comprehensive services that include talent recruitment, co working spaces and extensive...

If you're feeling frustrated and disheartened by slimy sales tactics such as being bombarded with pushy sales pitches and feeling like your time and money are being disrespected, then you are not alone! Many women in business struggle with the discomfort of selling and fear of coming across as gross or unethical. In today's episode, we delve into the problem with high-pressure sales tactics, what ethical selling looks like, the key strategies I use to sell my business offerings and how to...

In this episode we have the wonderful Cathy Burke talking about lessons in leadership. Cathy is a passionate advocate for women's empowerment and leadership. For 20 years, Cathy was the CEO for The Hunger Project Australia, and then Global Vice President. She helped develop leadership at scale in villages all over the world. Through her work, millions of the world’s poorest people stepped into their leadership and were able to feed themselves and their families. Empowering women was at the...

The first episode for 2024 is HERE! I had the longest podcast break I've had in 5 years with 3 months off. While I missed you, I had so much space to think and to redesign my life and the way I work. Today, I am sharing with you what lead to the 2023 exhaustion, how I identify it so that I don't reach burnout and what I did to give myself the best chance of this not happening again. I'm sharing the 'Three Filters' that all of my business related decisions go through so that I can use my...

I have built my business on Personal Brand, and, am a HUGE fan of building business on personal brand - to a point. Recently I have realised the Her Empire Builder is SO much bigger than me and in order to take the company to the next level of impact that we want to create, it needs to slowly change from the Tina show, to Her Empire Builder.  We want to elevate members, provide exceptional quality education and support, connection and collaboration and that takes a strong team that are all...

We have the second group of members joining me inside the Her Empire Builder Launch House! We're talking about launching, overcoming imposter syndrome, how we define success and the scariest parts about running an online business. To join us inside Her Empire Builder, visit https://www.tinatower.com/herempirebuilder  I am joined by: Kerry Rowett https://www.alignandattract.com/  Stacey Hughes https://www.staceyhughes.co/  Jen Be https://jenbebrands.com/  Karyn McRae & Helen Lynch...

An episode like you've never heard before! I am coming to you live from Launch House and I'm not alone. I'm joined by 5 of my fabulous Her Empire Builder members - Jaimie Abbott, Ros Ranse, Taryn Richardson, Eve Drew and Becca Maxwell. They're sharing with you the moments that made them, broke them and their advice for you as a course creator looking for growth. Join us at >>> herempirebuilder.com

Is intuition our amazing superpower? In this episode, I had the pleasure of chatting with Kerry Rowett, a remarkable member of Her Empire Builder. Kerry and I had a fantastic conversation about the incredible importance of trusting our intuition, finding joy in the launch process, and ultimately, discovering fulfillment in our work. We both wholeheartedly agree that detachment and embracing growth and learning are vital aspects of the launch process. In a nutshell, this episode is all about...

Curious about the incredible journey that sparks profound transformation? Get ready for something special on this episode! Join me as I chat with Jen Bowers, a valued member of the Her Empire Builder community, about her truly inspiring journey. Jen's voyage of self-discovery in branding and marketing started with a challenge many of us can relate to – overcoming self-doubt, which was triggered by a corporate job redundancy. I'm thrilled to share with you the role that courage played in this...

Ever wondered how to make the old-school accounting industry feel fresh and exciting? Well, I've got a treat for you in this podcast episode! I had a fantastic chat with Amanda Gascoigne, a chartered accountant and the brain behind The Balanced Firm. Amanda shares her unique approach to shaking things up in accounting. She shared her journey of taking her accounting practice online, and what really caught my attention was her focus on building genuine relationships and connections with...

This week I am joined by Her Empire Builder member and divorce coach, Becca Maxwell. Becca is such a complex and fabulous woman and she's sharing with us going from corporate to her side hustle, running ultramarathons and navigating divorce with love. Becca is also one of the fabulous members we have joining us inside of Launch House! Find Becca at dodivorceright.com and join us inside Her Empire Builder at herempirebuilder.com

An online course launch is something that I love! The concentrated effort of marketing into one big campaign works well for my personality. As we go through the years in this industry, I am always trying to find ways to communicate more creatively and innovate the launch process and do it in a way that's true edutainment. I believe with Launch House, we've found it! The theme of Launch House is 'Go big, or go home' and I'm certainly embodying that myself with this launch. We'll be...

Stacey's business journey is an absolute thrill to explore, taking her from a corporate job she loathed to reigning supreme in her own entrepreneurial venture as a Facebook ads sensation. Prepare to hear how Facebook ads seized her attention and then propelled her client roster and online course sales. For those venturing into Facebook ads, Stacey's nuggets of wisdom are pure gold – her philosophy centers on infusing unwavering passion, honed skills, and determination into the pursuit of...

Rebecca Saunders is one of my OG Her Empire Builder members and has been through so much reinvention in the past few years to now, where she’s in a place that is so aligned and so what she was born to do. I wanted Bec to share her journey with you because we often think that we need to have it all figured out but often, when we open our minds and heart and view business and life as one big giant beautiful experience, it leads us right to where we were always meant to be. In this episode Bec...

This is the episode that I went to record three times and then changed my mind because it felt too raw. NO ONE is immune to a crisis of confidence. In fact, I think it's essential to our growth to go through an introspective period before every big rise. The key is, how do actually listen to the voice in your ahead that's whispering "you can" and spurring you into taking action, when you have another part often yelling at you that you can't, and trying to keep you safe. This episode, is how...

Today's podcast episode is twofold goodness! I have the fabulous Odette Barry joining who is sharing not only her course creation journey but also, her expertise on how you hack your own PR to grow your audience. She has so much business experience and as a raging extrovert cultivates community and connection all over the place! Odette is someone I've admired for a long time for the way that she does life and business and she's sharing so openly and honestly about the journey and also some...

I'm a firm believer in the power of education, and over my 20 years in business I've invested in coaching programs, masterminds, and group retreats. Taking massive action on what I learn is my thing, even if sometimes, things might not go as planned, but I see those moments as opportunities to learn and grow. I'm sharing how I decide what to allocate to my education budget and how this changes depending on my goals at the time. Together, let's nurture our thirst for knowledge, as education...

Laeticia is A Strategy & Energetics Mentor, a serial entrepreneur, a podcaster on a mission to help you grow your soul-aligned business with flow. Plus, she’s a brand new published author with her fabulous new book - Light It! The definitive book on why intuition in business isn’t just nice to have. It’s essential. Light it helps you to Reconnect to your inner knowing with this proven 5-step framework and say goodbye to the daily hustle and burn out in your business. With a background...