In this episode of Art of the Kickstart, we spoke with Erin and Alex, co-founders of Scars: The Game of Imperfections. Listen to learn how they created a game that bridges the gap of small talk and give advice for any new entrepreneur that's looking to launch their new product. Short on time? Here's what we talked about. Sometimes the best ideas come from hard times. Why Alex and Erin are choosing to launch SCARS with crowdfunding. What it takes to become an entrepreneur and how to believe in your product when times are tough.  Links https://www.kickstarter.com/projects/scarsgame/scars-the-game-of-imperfections https://bonfiresocials.com/ Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than 1 billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let’s get on with the show. Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with the co-founders of Bonfire Socials and the creators of SCARS: The Game of Imperfections. With me is Erin and Alex, the co-founders. Thank you so much, Erin and Alex, for joining me today on Art of the Kickstart. Erin: Hey. It’s nice to join everyone. Hello. Alex: Yeah, thanks for having us. Erin: I’m Erin. Alex: Alex. Roy Morejon: Yeah, pleasure to have you guys. And I’m really excited about this game for one, because I’m a bit of an introvert, so communication can always be difficult. At least that’s what my wife says with me. But I think the art of communication is definitely lost. And again, with this pandemic, we’ve all spread out and I think we’re starting to deepen our connections again by at least having more interpersonal opportunities to speak wit...