Revolutionizing the business of association events: Unlocking growth and innovation
Description
Join Andrew and Elisa as they dive into the evolving landscape of association events with expert guest Katherina Breen of Breen Consulting. In this eye-opening episode, discover how associations can leverage their unique advantages to drive event innovation and revenue growth. Katrina shares invaluable insights on balancing member value with commercial opportunities, managing risk in event portfolios, and adapting to post-pandemic realities. Learn why associations are perfectly positioned to ...