Send us a textJoin Andrew and Elisa as they dive deep into the realities of association engagement with Nikki Walker, Global VP at MCI Group, unpacking the revealing insights from the 2024 Association Engagement Index (and some 2022 comparisons). Discover why younger members are less likely to advocate for associations, learn strategies to personalize member experiences and explore the innovative 'engagement loop' that could revolutionize how organizations interact with their communities. Don...

Send us a textOn this week’s episode we welcome Gordon Glenister, Founder and CEO of Membership World, to discuss the groundbreaking AI hackathon set for January 2025. Learn how AI is revolutionizing membership engagement, recruitment, and growth, and why practical, hands-on learning is crucial in this rapidly evolving landscape. Gordon shares his vision for an interactive event where association professionals can experiment with AI tools, tackle real-world challenges, and learn from each oth...

Send us a textIt's that time of year again, when things go bump in the night! Elisa and Andrew once again tell their Halloween horror stories and reflect on the chilling tales of terror that have haunted them since last All Hallows Eve. 👻🎃🧟‍♂️Support the show

Send us a textIt was International Podcast Day on September 30, and association podcasters from around the globe have come together for an epic mashup! Get ready for a fun, insightful, and slightly chaotic episode where top association podcast hosts share their stories, tips, and a few behind-the-scenes bloopers. Whether you're already a podcast enthusiast or thinking about starting a podcast for your association, this episode has everything—from inspiration and tech tips to future trends and...

Send us a textJoin us for an energizing conversation with TEDx speaker and social media guru Robin (@robbinmarx) Nathaniel on the latest episode of Association Transformation! Robin shares game-changing insights on leveraging social media for nonprofit fundraising, emphasizing the power of storytelling over constant solicitation. Learn how to create donor avatars, choose the right platforms, and even dip your toes into AI-assisted content creation. Whether you're a social media novice or look...

Send us a textElisa and Andrew sit down with renowned reputation management expert Anthony Huey, CEO and Founder of Reputation Management and Communicate Clearly. Learn about the critical importance of verbal communication in the age of AI, the art of building trust, and why being intentional in every interaction - whether face-to-face or virtual - can set you apart in today's fast-paced world. They explore the changing landscape of effective communication, managing crises, and enhancing ever...

Send us a textAndrew and Elisa take you along for a ride through their lively journey to Richmond for the Virginia Society of Association Executives (VSAE) Fall Summit. In this episode, they share insights from their sessions on strategic planning and partnership development, revealing surprising revelations about board practices and the diverse interpretations of partnerships in the association world. With a blend of humor, expertise, and candid observations, our hosts offer a behind-the-sce...

Send us a textIn this episode of Association Transformation, Elisa and Andrew are joined by longtime association expert Matty Rubenstein to challenge the traditional “three pillars” model that has long-defined associations—community, knowledge, and convening. Together, they explore how associations can break free from these silos and create direct, measurable impact in today’s rapidly evolving landscape. From shifting organizational mindsets to exploring innovative solutions, this conversatio...

Send us a textAndrew and Elisa unpack their latest white paper, 'The Association Ecosystem: A Systems Perspective on Organizational Effectiveness.' This engaging episode explores systems thinking in association management, examining its real-world applications, potential hurdles, and how it can reshape strategic planning. Discover the process of mapping your organization's system, the necessary cultural shift, and why viewing your association as an interconnected ecosystem could unlock greate...

Send us a textJoin hosts Elisa Pratt and Andrew Chamberlain as they welcome Richard Lambert, Senior Consultant for Pragmatix Advisory, to dive deep into the intricacies of the UK's political environment. With a significant majority in Parliament for the new Government, Richard shares invaluable insights on how associations can effectively lobby and influence policy. From cultivating relationships with civil servants to leveraging member expertise, this episode offers a masterclass in politica...

Send us a textNo one seems to talk honestly about succession. So Andrew and Elisa will. This week they dive deep into the often-neglected world of board succession planning. Brace yourself for a no-holds-barred discussion as these governance gurus challenge common misconceptions and offer practical insights. From debunking the "warm body" effect to exploring the selfish motivations behind volunteering, Andrew and Elisa leave no stone unturned. They tackle thorny issues like term limits, the r...

Send us a textWe welcome special guest Chris Huizenga, Director of Professional Development at the Chicago Association of Realtors and co-founder of Desklight. Building on the findings of our microlearning whitepaper, Chris challenges traditional notions of educational offerings and shares innovative strategies for creating member value. Learn why education should be at the core of your association's mission, how to compete in a crowded market, and why failure might be your best teacher....

Join Elisa and Andrew for the 111th episode of Association Transformation as they welcome podcasting guru Mike McAllen, founder of Podcasting4Associations. Discover how podcasts can revolutionize member engagement, provide value, and become a powerful tool for your association. From content strategies to production tips, Mike shares invaluable insights gained from years of experience in the industry. Whether you're considering starting a podcast or looking to improve your existing one, this e...

Join Elisa and Andrew as they tackle the challenging topic of difficult conversations in the association space. This candid discussion explores why people avoid tough talks, how to approach them constructively, and the importance of data-driven communication. Whether you're dealing with board evaluations, staff issues, or member concerns, our hosts offer practical insights on maintaining professionalism, ensuring psychological safety, and fostering a culture of open dialogue. Don't miss this ...

Join hosts Elisa and Andrew as they dive into the world of association globalization with guest expert Sylvia Gonner from CultureWiz. In this eye-opening episode, Sylvia shares invaluable insights from ASAE's new Going Global Toolkit, discussing how associations can strategically expand their global reach. Learn about the five A's test for global appeal, the importance of developing a global mindset, and practical tips for overcoming cultural and logistical challenges. Whether you're consider...

Join Andrew and Elisa as they dive into the evolving landscape of association events with expert guest Katherina Breen of Breen Consulting. In this eye-opening episode, discover how associations can leverage their unique advantages to drive event innovation and revenue growth. Katrina shares invaluable insights on balancing member value with commercial opportunities, managing risk in event portfolios, and adapting to post-pandemic realities. Learn why associations are perfectly positioned to ...

Join Elisa and Andrew as they sit down with Octavio 'Bobby' Peralta of the Philippine Council of Associations and Association Executives (PCAAE) to discuss an exciting new opportunity for association leaders. In order to demystify and bring to fruition a new global vision for association governance, they unveil the Certificate in Association Governance program. This new 4-month online course designed to enhance the skills of board members, trustees, chief executives, and staff in associations...

Listen to our new and thought-provoking episode of Association Transformation as we challenge conventional wisdom and explore the critical role of foresight in association leadership. Elisa and Andrew sit down with Jeff De Cagna, Executive Advisor at Foresight First LLC, to discuss the evolving concept of the board's duty of foresight. Discover why "future-proofing" is a myth and learn how to cultivate fit-for-purpose boards that can navigate uncertainty with confidence. Jeff shares insights ...

Join us for a candid conversation on the Association Transformation podcast as we tackle the often overused yet critical topics of wellness, burnout, and organizational culture in the association space. Co-hosts Elisa Pratt and Andrew Chamberlain sit down with executive leadership coach Derek Mulhern to explore practical strategies for creating a culture of wellness and high performance. Learn how to move beyond generic values statements, foster genuine communication, and implement actionable...

Dive into the “new now” of learning with Elisa and Andrew as they unveil a new groundbreaking Association Transformation white paper, "Bite-sized, Big Impact: How Microlearning is Reshaping Education." Discover why microlearning isn't just a trend but a science-backed approach revolutionizing how associations deliver value. We explore the neuroscience behind knowledge retention, address the modern learner's challenges, and discuss implementing microlearning beyond digital platforms. This epis...

In the latest episode of the Association Transformation Andrew and Elisa sit down with the renowned Mervyn Pilley, Co-Founder of the Society of Association Management (SAM). Mervyn shares SAM's mission and a new approach to promoting, protecting, and evangelizing the current and next generation of membership management professionals in their career development. With a rich history dating back to the 1930s, the modern-day SAM aims to fill the gap left by its predecessors by providing a strong ...

Is there rhyme or reason, maybe even strategy behind where you choose to book your association’s major events. Join Elisa and Andrew as they delve into new research from conference match-maker Conferli. Special guest Bregje Frens, Conferli Co-Founder and CCO, explains the future of the RFP process for associations. Drawing on insights from recent research involving associations worldwide, this episode of lets us dive into how technology, automation, and a partnership approach can revolutioniz...

Not everyone is cut out for it! It’s the top job for a reason! It’s supposed to be hard! Let’s get real and talk about the good, bad, and unspoken realities of the Chief Executive position! Join Elisa and @Andrew for this insightful episode of Association Transformation as we delve into the complex world of applying, interviewing, onboarding, and succeeding as a CEO in this new era. Drawing from personal anecdotes and years of consulting experience, we explore the challenges faced by first-ti...