To create a motivated and growth-oriented workplace, audiology practice owners must align team members with their core values and mission. Howard Behar exemplified this at Starbucks, where his values-driven leadership led to global expansion. In this episode, Howard shares leadership principles and strategies for audiology practice owners, highlighting the importance of hiring the right people and fostering a culture of servant leadership. Howard Behar is a speaker, advisor, mentor, and bestselling author of It’s Not About the Coffee. Under his leadership as president of Starbucks International, the brand expanded from 28 stores to over 15,000 locations across five continents. In this episode, Kevin and Howard will discuss: - The motivation behind Howard's book - The necessity of being a servant leader - The importance of core values for navigating stressful times - Empowering employees through responsibilities - Howard’s six P's of a fulfilling life - Servant leadership principles for practice owners - The influence of core values on hiring and team development - Practical steps for defining core values - And other topics… Howard Behar is a speaker, advisor, mentor, and former president of Starbucks Coffee International. He joined Starbucks in 1989 when the company had just begun to venture outside the Northwest region. During his tenure as president, Starbucks expanded from 28 stores to over 15,000 locations across five continents. He is the bestselling author of It’s Not About the Coffee. Howard retired as the president of Starbucks North America in 2007 but continues to influence leaders through his writing and speaking engagements​. Connect with Howard: Howard’s LinkedIn: https://www.linkedin.com/in/howard-behar-24ba274/   Howard’s Email: [email protected] Howard’s Phone: 206-972-7776 Resources Mentioned: Howard’s Book, It's Not About The Coffee: Leadership Principles from a Life at Starbucks: The One Minute Manager by Ken Blanchard and Spencer Johnson: https://www.amazon.com/The-One-Minute-Manager/dp/0688014291/ Kevin’s email: [email protected]  The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.  This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.