Episodes
Worried your small practice can’t keep up with the larger chains? The good news is as digital marketing rapidly evolves, automation and other cost-effective digital tools can level the playing field. Tucker Worster of HearWorks has successfully leveraged innovative marketing to drive substantial growth in the audiology industry. In this episode, he explains how strategic partnerships, savvy marketing investments, and a focus on patient retention can propel your practice ahead, ensuring you...
Published 06/18/24
If patients seem to leave as quickly as they come through your door, the solution isn’t a fancier coffee machine. Many practice owners understand the value of an inviting reception area but often miss the crucial element that can turn their waiting room into a conversion machine. That’s Michele Ahlman’s expertise. She works with practices to transform their awkward waiting rooms into revenue centers using the power of video. In this episode, Michele will help us understand the value of the...
Published 06/11/24
Hearing healthcare practitioners work hard to keep their practices busy. But more patients often equals less time for marketing, the very tool that brought them in. To avoid taking two steps back, practice owners must adopt smart marketing strategies instead of winging it. Having run and sold his successful practice, Brian Urban, President of CounselEAR, offers a unique perspective on the industry. In this episode, Brian will help us crack the code of sustainable practice growth. He delves...
Published 06/04/24
Sometimes, you need to ask for help. Or just hire it. Nichole Kingham of Audiology Academy has developed a widely used audiology assistant training program, ensuring practice owners can capitalize on the growth benefits of getting help. In this episode, Nichole will explain her reliable processes and procedures for hiring and onboarding assistant audiologists. She will also share her playbook for practicing at the top of the profession and growing successful practices.  Dr. Kingham is the...
Published 05/28/24
If you’re stuck in a revenue rut, the culprit might be a need for better efficiency in your practice management. Office management software can simplify operations and enhance patient retention, yet the plethora of features may be daunting. Henrik Nielsen’s expertise and experience working with private practices make him an excellent guide for perplexed practice owners struggling to figure it out. In this episode, he shares solutions for optimizing practice operations and shares insights into...
Published 05/21/24
Some hearing care providers struggle to take the first step in starting their dream private practice, while others feel stuck, unable to grow their practices to achieve the balanced life they desire. The common problem? Difficulty in committing. This isn't a flaw but points to the need for a better understanding of effective commitment strategies. This is where Erik Sorenson, author of Commit First, comes into play. As a coach with experience working with over 1,500 businesses and a former...
Published 05/14/24
Drowning in data, but starved for insights? Chelsea Treseder co-founded My Vitals Pro to help practice owners simplify data analysis without significant time investment. In this episode, Chelsea dives deep into how her interactive KPI dashboard helps practice owners make sense of the data. She also offers practical strategies for growing private practices and highlights emerging trends in the audiology industry. Chelsea Treseder is a co-founder at My Vitals Pro and the Vice President of...
Published 05/07/24
When a private practice starts to gain momentum, there’s often a scramble to keep up with growing demand. Jason Leyendecker, the owner of Audiology Concepts and the president of ADA, experienced this firsthand as he grew his practice to seven locations throughout Minnesota. In this episode, you’ll learn how Jason upheld his practice culture and patient relationships as he scaled his practice. He'll also reveal his top secrets for revolutionizing your marketing strategy and keeping abreast of...
Published 04/30/24
Feeling perplexed by the business side of the hearing industry? First-timers may feel confused about making partnerships work, while experienced practice owners might feel lost in managing a growing practice. Dr. Amit Gosalia, a seasoned and business-savvy audiologist, has been through it all, from buying and exponentially growing a practice to selling it at a good price. In this episode, he shares his top strategies for building a successful practice, highlights challenges in managing...
Published 04/23/24
Madison Levine, the owner of Levine Hearing, rapidly grew a successful practice by leveraging the power of video. In this episode, she sheds light on her patient-centric approach and shares her strategies for growing her practice with effective video marketing. Madison Levine is the founder of Levine Hearing, an independent provider offering hearing and balance services. She manages a diverse business portfolio in healthcare and marketing, including a production company, Integrate Ideas....
Published 04/15/24
What if your practice isn’t worth what you think? Jesse Aldous often has to ask this question. He is an experienced acquisitions advisor and former practice owner with 14 years of experience and two successful exits under his belt. In this episode, Jesse shares key strategies for growing a practice exponentially and breaks down what it takes to achieve higher valuations.  Jesse Aldous is a former audiology practice owner and a seasoned broker. With experience transforming small practices...
Published 04/09/24
Are you losing patients to competitors with the latest tech? Staying on top of changing market dynamics can feel like trying to outrun a speeding train. To keep up, practice owners need a clear strategy to ensure growth and sustainability. Gary Rosenblum, President of Oticon, excels in driving innovation in the hearing care industry. In this episode, he offers insights gleaned from his extensive experience working with practices nationwide and shares proven strategies for how audiologists and...
Published 04/09/24
Running an audiology or hearing aid practice naturally involves navigating financial pressures. Yet, practice owners must be careful not to get caught up in crunching numbers at the expense of their passion for helping others hear better. Lisa Earle McLeod, the creator of the ‘noble purpose’ philosophy, advocates for a different approach that places purpose above metrics. She demonstrates that practices focusing on their noble purpose outperform the competition and retain patients. In this...
Published 04/09/24
Recent changes in Audiology have left many practice owners struggling to grow. With 3rd party payers becoming more prevalent and reimbursements going down, getting enough people through the door to grow your practice is more challenging than ever before. This podcast is designed to provide you with the resources you need to grow your practice. Host Kevin St.Clergy has been helping audiology and hearing aid practice owners grow for over 25 years. Having helped thousands of audiologists...
Published 03/12/24