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Kalungi
B2B SaaS Marketing Snacks
Conversational short-form marketing strategies, frameworks, and tactical advice to help early-stage B2B software (SaaS) companies on their journeys from MVP to PMF and beyond. Hosted by Brian Graf, CEO at Kalungi, and Stijn Hendrikse, Co-Founder at Kalungi, serial CMO for B2B SaaS companies and ex-Microsoft Global Marketing Leader.
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Ratings & Reviews
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5.0 stars from 11 ratings
Content is great but audio is poor
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“Why can’t you fix the audio, speak louder or get a better mic please.”
Starik70 via Apple Podcasts ·
Canada ·
11/11/22
Tactical & helpful
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“Mike & Stijn break down complex topics in a short time and give great, tactical advice.”
Lyndsay_14 via Apple Podcasts ·
United States of America ·
03/28/21
Keep it comin’!
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“Great content, guys! More!!”
Fadi.evisionIT via Apple Podcasts ·
United States of America ·
12/13/20
Recent Episodes
Published 11/16/24
The B2B SaaS buying journey isn’t linear – it is much more complicated than that.
At any one time, only 5% of your addressable market is actively in-market and seeking a solution. These prospects are ready to click that “schedule a demo” button after seeing your paid search ad or visiting your...
Published 11/11/24
If you are under 30 and your career isn’t skyrocketing in marketing, should you move to product or supply chain?
A recent episode of Scott Galloway’s celebrated podcast, Prof G Pod, made the claim that the true innovation and differentiators today for companies are on the product side and not on...
Published 11/02/24
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