Do we need a rebrand of the business analyst role? Experts in the field Debra Paul, Jamie Toyne and Michelle Shakesheff put their heads together to discuss the current BA market, and the ongoing implications for BAs. Topic discussed include: the current demand for BAs; recruitment challenges;...

The Double Diamond approach is a popular (and fun) design thinking technique designed to help you generate ideas; problem solve; challenge and even reverse assumptions. Our latest BA Brew with Jonathan Hunsley, Lisa Hudson and special guest Liza Laya introduces the framework – discussing its...