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James Robert Lay
Banking on Digital Growth
If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the...
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Ratings & Reviews
5.0 stars from 28 ratings
Long-Standing
As the podcast approaches its 400th episode, it continues to stand out as an informative treasure with insights for anyone interested in the intersection of banking and digital innovation. Big congratulations on such a long-standing and insightful show!
Podcast Ally via Apple Podcasts · Colombia · 05/03/24
Great Show
Enjoyed being a guest on Beanking on Digital Growth. Very good host who asks great questions to encoupge good conversation.
Shep Hyken via Apple Podcasts · United States of America · 10/16/23
Down to Earth
What I love about this podcast is that James Robert Lay is so down to earth. That trait fosters great conversations!
@cyncampbell via Apple Podcasts · United States of America · 06/26/23
Recent Episodes
In the realm of strategic planning, branding, and marketing for financial institutions, there exists a continuous tension between using pure logic and rationale versus tapping into feelings, emotions, and intuition. Leaders and marketing professionals often struggle with balancing these...
Published 11/12/24
Published 11/11/24
Risk aversion has become a paralyzing force within banks and credit unions, particularly in marketing and sales teams. For institutions that prioritize security, the common reflex is to avoid taking bold action—often to prevent failure or blame. However, as Audrey Cannata and James Robert Lay...
Published 11/11/24
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