Sankar is the CEO and Founder of SkyGeni, a Growth Insights platform for B2B revenue leaders. SkyGeni’s Explainable AI-powered actionable insights enable CROs to drive more efficient and predictable growth and boost sales productivity. In this episode, Sankar shares experience and guidance on building your first sales team at a new venture, without existing sales processes. Key takeaways: * Hiring junior vs senior when building the team * The role of the founder in preparing sales processes * The key 2 traits to look for in new sales hires for the best return * How to set targets for a new vs developed team * What roles to fill in as the team grows, and how to fill them * How to troubleshoot poor sales team performance Key links: * SkyGeni * Sankar Sundaresan on LinkedIn Looking for faster, scalable lead generation? Once developed, paid ad channels can provide consistent, profitable lead flow without the rollercoaster results of organic methods like content marketing. If you’d like help, contact me for a chat or learn more on my agency’s website Hungry Bear Digital. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit substack.benjaminboman.com