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The Good Studio
Boring Is Bad For Business
Welcome Boring Is Bad For Business a podcast by The Good Studio. As a brand studio we’ve seen too many brands play it safe and it's causing them to get lost in a sea of same-ness. This show, hosted by Joel Harris and Soojee Ford, is to encourage brands and business owners to embrace what makes them different and translate that into bold brand experiences that delight and spark emotional connections. The Good Studio is a Sunshine Coast strategic brand and digital studio that helps bold brands be the go-to authority in their industry.
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Ratings & Reviews
Don’t do boring
I’ve listened to a few episodes and really enjoying the content. As someone who doesn’t do boring as a brand or as a person, the content really resonates with me. Look forward to more eps 👍
Digital Tanya via Apple Podcasts · Australia · 04/03/23
Definitely worth a listen!
If you’re looking for a marketing/branding podcast that will inspire you to think outside the box, then you’ve just found it! Whether you're just starting out in business or you've been around for a while, this podcast is full of valuable insights and tips that will help you take your...Read full review »
Smug Food Co. via Apple Podcasts · Australia · 08/23/22
Recent Episodes
Today Joel and Soojee are here with a sad and triumphant episode! This is a wrap for season 1 but it’s definitely not a wrap for good! They sit and reflect on how far they’ve come as podcasters, the amazing guests they were blessed to collaborate with, and ask each other what they’re most excited...
Published 09/18/22
Published 09/18/22
Today Joel and Soojee are here with their last educational episode of season 1! This episode they wanted to tackle the topic of branding vs marketing. As a business owner it can be confusing to understand the difference between the two and what one to focus on first.  By listening to this...
Published 09/11/22
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