In this week’s episode, Joel and Soojee chat about creativity in business! Letting go and allowing creative juices to flow, is one of the best things you can do for your business. A successful business is constantly growing and constantly innovating, creating newness within a business comes from ideas and thoughts. Being able to understand that all thoughts and ideas are creative thinking, will change your perspective on things that aren’t considered creative. At the Good Studio, we help brands stand out from the crowd through brand identity, brand strategy and websites. We believe that too many brands play it safe and it’s causing an overload of really boring brands. Which as the title of this podcast describes, is bad for business. To find out more about what we do, follow @thegood.studio and visit www.thegoodstudio.com.au!