Our personal lives and experiences shapes business people and creatives we are. In this episode, Soojee puts Creative Director Joel in the hot seat and asks him to shed some light on his life and journey within his career. He tells us about the defining moments in his childhood that inspired his career goals, offers tips for the next generation of designers and how Soojee and Joel are building The Good Studio. About Us At the Good Studio, we help brands stand out from the crowd through brand identity, brand strategy and websites. We believe that too many brands play it safe and it’s causing an overload of really boring brands. Which as the title of this podcast describes, is bad for business. To find out more about what we do, follow @thegood.studio and visit www.thegoodstudio.com.au!