Whenever you get into a hobby that involved enthusiasts and collecting, there are trends that begin to appear. Allocations, raffles, lotteries, fakes, these are things that become common. One of those hobbies that has quite a few parallels is sneakers. Matt Kusek is a certified whiskey enthusiasts as a write for Malt Review but he's also the host of the Swoosh Life podcast that focuses on sneaker heads. He joins the show to give us an insight into how the shoe game and bourbon have so many...

On this Whiskey Quickie by Bourbon Pursuit, we review Jack Daniel's 12 Year Batch 2 Tennessee Whiskey. This 12 year old whiskey is 107 proof and $80 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

It's This Week in Bourbon for April 12th 2024. Derby season is abuzz in Louisville with lots of events, Jeff Hopmayer joins the board for Staghorn, and 18 new whiskey releases.Show Notes: A21 Wine & Spirits has agreed to purchase the Noble Oak American Whiskey brand from Edrington Slow Pass Bourbon Co. LLC is considering opening a $70 million distillery in Springfield, Ky Three limited-time Derby experiences for booking on Buzzard's Roost The Woodford Reserve $1,000 and $5,000 Mint...

You hear us talk about dusty bourbon on the show too often. We keep beating that dead horse because it's a chance to drink history and have a completely different whiskey than what's in the bottle today. Vintage spirits are on the rise and have gone from an underground enthusiast crowd into the mainstream. Aaron Goldfarb is a distinguished author and he joins the show to talk about his new book titled Dusty Booze. This books has a storyline with finding a dusty goldmine but goes into the...

On this Whiskey Quickie by Bourbon Pursuit, we review Heaven Hill Heritage Collection 18 Year. This 18 year old bourbon is 120 proof and $300 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

Subscribe to Behind The Pursuit: From Bourbon to Brand Stemming from the episode of the Bourbon Pursuit podcast with John Foster of Ragged Branch, today's episode comes from a few listeners of the show, Todd and David, as Kenny discusses the process of choosing distributors specifically for Pursuit Spirits. We touch on topics such as the three-tier distribution system, the role of distributors in the industry, and the challenges of market launches and incentives. We also share experiences...

The past few weeks there have been lots of speculation about non distilling producers, or known as NDPs, being able to survive. The market has shifted and there are images of sourced brands that have prices slashed on shelves along with others having their facilities up for sale. This makes us wonder what is in store for the remainder of the year. We talk about what makes NDPs special and how every big distillery was also a NDP at one point as well. There's also a message coming directly from...

On this Whiskey Quickie by Bourbon Pursuit, we review Chattanooga Whiskey White Port Cask Finished. This 5 year old whiskey is 95 proof and $60 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

It's This Week in Bourbon for March 29th 2024. A new service is launching dubbed the Kentucky Bourbon Retreat, Hard Truth Distilling Co. announced the introduction of Farmer’s Reserve, and Woodford Reserve drops a $15,000 bottle for the 150th Kentucky Derby.Show Notes: A new service is launching dubbed the Kentucky Bourbon Retreat Indiana has new liquor laws West Virginia's legislature has approved a bill that would allow individuals to distill Better Business Bureau warns of scam bourbon...

Understanding how the bourbon geek thinks has been something that has dumbfounded us for years. We talk about it all the time on roundtables and other episodes where we try to guess why consumers purchase in certain ways. And for the longest time, you all have asked why don't we get someone on the show that can talk about the psychology of a bourbon drinker. Well, ask and you shall receive. In this very special episode, Jim White, the Founder and President of Reality Check consulting who has...

On this Whiskey Quickie by Bourbon Pursuit, we review Broken Barrel Honey Smoke Reserva American Whiskey. This 6 year old whiskey is 110 proof and $80 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

It's This Week in Bourbon for March 22nd 2024. MGP is getting ready to battle two cities in court, more partnerships in golf are coming from Elijah Craig and Blade & Bow, and Rabbit Hole released the newest member of its Distillery Series, Heretofore.Show Notes: MGP is getting ready to battle two cities in court Thieves got away with bourbon that was inside a parked truck Bespoken Spirits new headquarters in Lexington, Kentucky Flying Ace announced an educational scholarship program...

Before there were Instagram and TikTok influencers, YouTubers, and even podcasters, there were writers. I'm not talking about bloggers. But esteemed authors and journalists who dug into a story and took it to magazines and other trade publications. The times have changed, our attention spans have gotten much shorter, and now running a story is much different. To help gives more insight into whiskey journalism we've invited Maggie Kimberl back on the show. She's the Content Editor of American...

On this Whiskey Quickie by Bourbon Pursuit, we review Widow Jane Paradigm Rye. This non-age stated rye is 93 proof and $50 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

It's This Week in Bourbon for March 15th 2024. A brewer in Ohio is suing the federal government saying he should be able to distil as a hobby, Chattanooga is releasing DISCOVER EXPERIMENTAL BATCH 037: ANCIENT WHEAT!, and Limestone Branch Distillery has announced the second release in its Yellowstone Special Finishes Collection: Yellowstone Rum Cask FinishShow Notes: Should the government be able to stop you from making whiskey? Buzzard’s Roost Ambuzzador Rebel 100 6-Year...

The platform of this podcast was to help connect listeners to the brands they see on the store shelves. As time has gone on, sometimes we discover there really isn't much substance to a brand. But today's guest is the very opposite. I found myself enthralled with our guests history in the culinary world and what he's doing to make his whiskey be one that many can appreciate from the liquid to the blending. Sean Josephs is the Co-Founder & Master Blender behind Pinhook. You know all those...

On this Whiskey Quickie by Bourbon Pursuit, we review New Riff Bohemian Wheat Bourbon. This 8 year old bourbon is 117.9 proof and $70 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

It's This Week in Bourbon for March 8th 2024. National Buzzard's Day is a thing, Old Forester releases High Angel's Share, and Pursuit Spirits finally releases their long awaited United Double Oaked Bourbon.Show Notes: March 15 is National Buzzards Day Ohio Liquor Goes Irish Old Forester High Angels’ Share Milam & Greene 2024 Wildlife Collection, the Golden Eagle Single Barrel Bourbon New Riff Distilling 8-Year-Old Kentucky Straight Bourbon Whiskey Woodford Reserve 2024 commemorative...

Is the bourbon boom really over? Some people think it may. Fred Minnick recently touched on this subject and people began talking about their ideas and buying habits. We wanted to tackle that by touching on publicly traded companies, heresay from our own experience, and if we truly think craft and NDPs are in trouble. Show Notes: Above the Char with Fred Minnick (@fredminnick) talks about international market not working. Publicly traded companies like Diego and Brown Forman. Consumers...

On this Whiskey Quickie by Bourbon Pursuit, we review Fireside Hazmat Proof Bourbon. This 6 year old bourbon is 141.2 proof and $65 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

It's This Week in Bourbon for March 1st 2024. Brown‑Forman Corporation has sold its Jack Daniel Cooperage to Independent Stave Company, Wine & Spirits Wholesalers of America say that premiumization is dead, and Lost Lantern releases their Spring 2024 collection.Show Notes: Brown‑Forman Corporation has sold its Jack Daniel Cooperage The Ripken Experience Maker's Mark labels for inspirational woman Stranahan’s Colorado Whiskey has opened a whiskey lodge in Aspen Wine & Spirits...

The barrel is a magical component to the creation of bourbon and nearly 95% of all bourbon goes into white oak. But what's the problem with this? Bourbon can only be used in a charred barrel once. After that, it needs to find a new home. Now that may sound wasteful but the bourbon market is only a very small contributor to the current white oak problem. To help us better understand about forestry and the white oak supply I've invited Daana Baxley from the Nature Conservancy in Kentucky to...

On this Whiskey Quickie by Bourbon Pursuit, we review Jack Daniel's Distillery Series #12 Tennessee Whiskey Finished in Oloroso Sherry Casks. This non-age stated whiskey is 90 proof and $42 MSRP (375mL). Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly.

Subscribe to Behind The Pursuit: From Bourbon to Brand On today’s show we discuss the topic of innovation in the bourbon industry and explore the different ways brands differentiate their products. We question whether there is anything left to innovate and the reasons consumers are drawn to finished whiskeys. The conversation touches on the marketing strategies of brands and the perception of American finished whiskeys compared to other products such as Scotch whisky. We also discuss the...