Episodes
Shunta Grant is the founder of Because of Zoe, a little girls’ bow company, and ShuntaGrant.com a business and productivity education company. She helps moms grow their business on the other side of busy. You’ll love hearing how she scaled up her bow company, hires and trains help, and what moves the needle most for her business. Learn more about Shunta at ShuntaGrant.com Get the full show notes for this episode here: http://brilliantbusinessmoms.com/episode202
Published 09/29/20
On today's episode, Beth Anne talks to Ellie Cole of ScentfulWax.com about scaling her E-commerce store using ads. Learn how she's changed $1k months into $15k months! We’re so glad to have you here! Your messy, creative, scattered, joyful, every-day, inspired, crazy life is normal here. We’re with you in the trenches. We’re balancing babies and business, preschoolers and purpose. The balancing act is a struggle, but we wouldn’t have it any other way. This is a place where you can find not...
Published 07/20/20
On today's podcast episode, Beth Anne talks with Jessica Principe of AllGirlShaveClub.com about how she has surpassed her business goals without an outside investor or ad agency! We’re so glad to have you here! Your messy, creative, scattered, joyful, every-day, inspired, crazy life is normal here. We’re with you in the trenches. We’re balancing babies and business, preschoolers and purpose. The balancing act is a struggle, but we wouldn’t have it any other way. This is a place where you...
Published 05/31/20
On today's podcast, Beth Anne talks with Jenelle Augustin of StartyourBoutique.com about 3-tiered offers that will help audiences at a higher level.
Published 05/29/20
On this episode, Beth Anne talks with JoAnn Crohn of NoGuiltMom.com about building email lists and using Facebook Ads to do it!
Published 05/27/20
Learn how one mom blogger grew her income to over 10k/month using Facebook ads.  Corina Holden, a mommy fashion blogger, used Facebook ads to build her email list and earn customers through her tripwire offer right away.  She also retargets her website visitors with a brilliant offer for her outfit guides and capsule wardrobe plan, and she works really hard to build a great community and be super helpful to her audience.   Learn how you can grow your blogging and digital product business...
Published 09/04/19
Are you struggling to get happy, engaged subscribers onto your email list? Maggie Frank-Hsu has the perfect solution — an email mini course! Learn how to keep your brand new subscribers engaged, excited to open your next email, and encouraged to learn even more from you because of the quick win you’ve given them. For full show notes, go to brilliantbusinessmoms.com/episode196.
Published 08/28/19
I'm so excited to have two guests on today's episode that I happen to know quite well! Donnie and Abby Lawson are the husband-and-wife team behind JustaGirlandherBlog.com, and they are also my brother and sister-in-law! Just A Girl and Her Blog primarily focuses on organization, productivity, and home decor, but Donnie and Abby also share their blogging strategies to help newer bloggers learn how to grow. I'm partnering with Donnie and Abby for their Browser to Buyer course. They walk you...
Published 07/30/19
So… just exactly how many email subscribers do I need for a successful online business? Well when it comes to Kara Fidd, you can pull off a 20k digital product launch with a small list! No problem :) It’s way more important to have the RIGHT, targeted subscribers on your list than it is to have lots of the wrong people on that list. Kara Fidd has pulled off two, ridiculously successful product launches with a super small list. Her first launch was to 2,000 subscribers and she made $10,000! ...
Published 07/12/19
Instagram Stories can be an incredible way to build close relationships with your audience online and build your business. But… you might be stumped on what to say! (I used to feel that way, too!) After committing to IG Stories for more than 8 months now, I’m no longer stumped on what to say, and sharing something daily feels really easy!   Keep reading (or press play on the podcast player!) to learn 7 Things to Share when you Have No Idea What to Say. (And these don’t involve long episodes...
Published 07/05/19
Have you written off Instagram Stories for your business because they feel too time-consuming or complicated? I used to feel the same way!  When I finally dug deep and learned how to use Stories to connect with my audience, I discovered it was EASY to always have content to share by deciding on my 3 main content buckets, and I discovered that by focusing on building relationships most of all, I’m able to convert WAY MORE of my Instagram Stories viewers into customers than on any other...
Published 07/03/19
Today I'm talking with Ashley Monda of Sunshine Sticker Co. I have known Ashley for quite a few years in the online business space, and I've watched her grow this business from the ground up. Ashley started Sunshine Sticker Co. in 2015 and is currently making a steady income from it! She has had such incredible focus: She hasn't veered off course, she knows who her customers are, and she serves them by continually creating and giving them all the planner products that they want! ...
Published 06/29/19
Do you ever feel like you can’t start or grow your business right now because …. (fill in the blanks here - life’s too busy, your kiddos are little and need too much of your time, your kiddos are BIG and need too much of your time, life’s too stressful, you don’t have enough support, and the list goes on….) The fastest way to pull yourself out of excuse-land is to take one little baby step every single day. You can absolutely find a few minutes a day to start making progress. And life...
Published 06/19/19
When we hear business success stories, it’s easy to feel like everyone else’s path was so simple and straightforward (and nothing but up, right?!) Well… that’s rarely true, and in today’s interview with Medina King, I love how open and honest she is about her setbacks and struggles to grow her Interior Design business. Medina first grew her business as a side hustle -- taking consultation calls in the bathroom while working her day job, and working late into the night too! Then she had a...
Published 06/10/19
In this episode, you're going to love the way Laura Smith of iheartplanners.com turned her product launch for her Sweet Life Planner into a true party. I mean, we're talking a 7-day full week Planner Palooza. What I love about this launch strategy is that Laura just gave and gave to her audience. She didn't have to be sales-y at all and it was so much fun. You'll hear all about the incredible value that Laura offered to her audience, but how that also turned into so many sales that she sold...
Published 05/02/19
When someone tells me they took two of their slowest sales months and turned them into their BEST sales months … my ears perk up big time! That's exactly what Molly Goodall has done by using Brilliant Product Launches in her business, Little Goodall. Now...in Molly's case they're called Private Sales, and she uses Private Sales to: 1.) Build up a list of targeted email subscribers who are interested in her products. Molly says she grows her email list by thousands of people (usually a 30%...
Published 04/18/19
Have you ever gotten discouraged because a goal you’re working towards is taking you so much longer than expected? I definitely have! In this age of instant gratification and “overnight successes” it’s easy to feel like we just don’t have what it takes if our journey feels slower than others. Nothing could be further from the truth, and my podcast guest today is here to prove that to you. Rayzel Lam built up a niche blog audience around a really narrow (and controversial!) diet plan. She...
Published 04/12/19
You can use a product launch strategy to market ANY physical or digital product (and even affiliate products!) for incredible results. With a product launch, you’ll take your audience on a beautiful journey so that they understand what your product is, who it’s for, how it can help them, and get them excited to buy on launch day! Get the full show notes for this episode here: http://brilliantbusinessmoms.com/episode185
Published 04/09/19
Have you ever thought that growing an online business was simply out of your league? Maybe you’re a mom with kids at home, and you’re not sure you have the time or talent to grow the business you’ve been dreaming about? Today’s podcast guest, Bethany Dasko, has been there too. She’s a single mom with 3 kids, and when she lost her job last year, she decided to treat her online store like a real job instead, and her results are pretty incredible! Bethany’s Shopify store now supports her...
Published 04/03/19
Hey friend, do you feel pangs of guilt when someone tells you they can’t afford your products? I’ve been there, too! Learn why you shouldn’t feel guilty about this, why that comment truly has nothing to do with you, and how to add more value to your products so you can confidently charge more. Get the full show notes at brilliantbusinessmoms.com/episode183 
Published 03/26/19
Feeling a little blah about your business? Hear my story of steering my work-at-home-mom business in a completely different direction, why that wasn't the solution at all, and the 9 signs to look for that show you might be feeling burned out. Plus, learn how to get the joy back in your business and make it feel fresh and fun again WITHOUT starting something brand new that takes up all of your time! Get the full shownotes here:  http://brilliantbusinessmoms.com/episode182
Published 03/22/19
Surprise! I’ve got another team member on the podcast for you. This will be our last podcast episode of 2017, and you can expect new episodes beginning again in February 2018. (Awwww! Don’t miss us too much! You can always listen back to old episodes in the meantime.) I think Victoria’s thoughts will be a great way to leave 2017. She talks about ways to honor your own boundaries and prevent burnout in your life. As you plan for 2018, I hope you’ll keep these thoughts in mind. To get a head...
Published 12/11/17
I’m super excited for this special holiday episode! I invited my team member Carlee on the show to talk about her family’s holiday traditions. What I love about Carlee’s unique take on holidays is how refreshingly simple it is. By keeping Christmas others-focused rather than stuff and events-focused, Carlee and her family get to serve others, make a lot of great memories together, and kiss overwhelm goodbye in the process. Press play to hear from Carlee!    If you’re like me and you don’t...
Published 12/01/17