13. 5 Reasons Your Prospects Will Choose You
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Listen to this episode to learn how to shift your practice from compliance to advisory services effectively, leveraging the understanding of why clients buy to attract better clients and provide more value. Whether you're just starting in advisory services or looking to refine your approach, this episode offers valuable insights into positioning your services to meet your clients' deepest needs. Key Takeaways: Understanding Client Motivations: Recognise the significant difference between selling compliance services and advisory services to attract higher-value clients.Reasons Clients Buy: Learn the critical motivations behind why clients purchase services, including alleviating pain, seeking emotional uplift, saving time or money, making money, and guarding against loss.Transforming Your Practice: Embrace the shift from compliance-only services to advisory services to enhance client relationships and the value you provide.Marketing Your Advisory Services: Discover effective strategies to communicate the value of your advisory services, aligning with the key reasons clients are motivated to buy.Navigating Professional Challenges: Hear insights into the pitfalls of compliance-only services and how transitioning to advisory can prevent professional burnout and dissatisfaction.Leveraging Personal Experience: Benefit from personal anecdotes illustrating the journey from a compliance-focused practice to a thriving advisory service offering.Subscribe & Review If you enjoyed this episode please subscribe or follow and leave a rating and review wherever you listen to your podcasts to support the Business Advisor Podcast. Reviews help in reaching more audiences and enabling more professionals to benefit from the valuable insights shared in each episode. WIN A COACHING SESSION WORTH £2000 Simply share my latest podcast episode on your social media platforms. For each share, take a screenshot and send it to [email protected] to enter our monthly draw. The more episodes you share, the more chances of winning this exclusive coaching opportunity! (Remember, we need a separate screenshot for each share) When you are ready here are 3 ways you can get more help/support: Join our webinar on how to Launch and Scale Your Business Advisory Offering. Download our free guide “The 500:200 Model” and put an end to being overworked, low fees, and finally be paid what you’re worth, starting today… Reach out and book a call to find discover how you can join The Academy to create, sell and deliver your own business advisory offer. Speak to you in the next episode...
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