Homeward, a healthcare technology company that’s raised over $70M, is pioneering a new approach to rural healthcare delivery by combining technology with in-person care. In this episode of Category Visionaries, Amar Kendale, President and Co-Founder of Homeward shares how the company is addressing the 23% higher mortality rate in rural America through an innovative care delivery model and technology platform. Topics Discussed: - Homeward’s evolution from initial hypothesis to market-validated solution - The unique challenges of healthcare delivery in rural communities - Building trust in healthcare through local partnerships - Technology’s role in scaling healthcare access - Value-based care implementation and criticism - Market entry strategy for healthcare technology companies // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe.  www.GlobalTalent.co