If all you want to do once you hit that big revenue goal you're chasing is shut the business down, that doesn't seem like the best use of the time, money, and energy it will take for you to get there. Takeaways: Building a sustainable business requires balancing financial success with personal...

In the words of Inigo Montoya, "You keep using that word. I do not think it means what you think it means." When you realize your CRM is a system, not a software, it becomes infinitely more valuable. Takeaways: A CRM should encompass the entire customer journey, not just email marketing. It's...