Let’s talk about technological advancements in freight and why businesses must adapt to market demands despite entrepreneurial journey! Today’s guest Kurtis Tryber sheds light on common issues shippers face in the current market condition, the significance of educating shippers on industry practices, and the value brokers can provide by aligning with shipper objectives!   About Kurtis Tryber Kurtis is a passionate startup founder, leveraging the lessons from his previous venture to build something transformative with Pulse. With experience raising venture capital, leading teams of hundreds, and a deep commitment to the logistics industry, he’s focusing on driving innovation and creating lasting impact.   Connect with Kurtis Website: https://www.shipperpulse.com/  Email: [email protected]  LinkedIn: https://www.linkedin.com/in/kurtistryber/   📊📉 Don’t miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars!   🤝 Shoutout to my sponsors!👇 Denim | https://info.denim.com/chrisjolly   SPI Logistics | https://spi3pl.com/  Greenscreens | https://www.greenscreens.ai/thefreightcoach  TAI Software | https://hubs.li/Q02PKKZr0   🚚 Ditch your carrier packet, drive more carrier sales, and get better load coverage with seamless digital onboarding, TMS integration, and smart load coverage by visiting https://brokercarrier.com/.    🚀🔥 To sign up for my Newsletter, go to http://eepurl.com/iNoHco, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇 ▶️ https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw 📷 https://www.instagram.com/thefreightcoach/  🕊️ https://twitter.com/thefr8coach  💼 https://www.linkedin.com/in/chris-jolly-a183aa6a/