In this episode of Content Briefly, Tommy Walker, Founder of The Content Studio, presented his State of (Dis)Content and discussed the survey’s insights, learnings, and more. Access the full report here: https://www.thecontentstudio.com/the-state-of-discontent/ This episode is brought to you by our friends at Shelf (https://shelf-made.com/heavyweight-b2b-content-marketers/). ************************ Timestamps: 00:00 Intro 03:41 The ‘why’ behind The State of (Dis)Content. 07:38 Tommy’s thoughts on the report. 09:20 Key survey information. 11:58 The good news. 15:23 The not so good news. 23:49 The really bad news. 25:38 Tommy’s most creative and fulfilling period. 28:08 The worst news of all. 29:09 Reasons for not doing market research. 41:40 What has Content Marketing discontent? 43:13 Job market sentiment. 48:37 Management and getting executives to buy in. 57:30 Q&A session. 58:01 What does it mean to be a content marketer today? 1:03:47 How to do audience research. 01:09:55 Wrapping things up. 01:11:30 Outro ************************ Useful Links: The State of (Dis)ContentTommy on LinkedInThe Content Studio ************************ Stay Tuned: ► Website: https://www.superpath.co/ ► YouTube: https://www.youtube.com/@superpath ► LinkedIn: https://www.linkedin.com/company/superpath/ ► Twitter: https://twitter.com/superpathco ************************ Don’t forget to leave us a five-star review and subscribe to our YouTube channel.