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Content Marketing Institute(CMI) Podcast Network
Content Inc with Joe Pulizzi
Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per...
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Ratings & Reviews
4.9 stars from 72 ratings
Great insight and inspiration
Joe is not only generous but amazingly precise on this podcast. If you’re an entrepreneur like me, this show is a must in your podcast library.
Jackmunoz via Apple Podcasts · Colombia · 09/28/20
Corona Marketing Book
Liked the way you touched up on the points from Corona Marketing Book :)
MaryXavier2512 via Apple Podcasts · India · 08/27/20
Quick and enlightening
When I need some inspiration I have a little dose of Joe. This podcast helps me stay on the right path when it comes to content marketing.
Holly-Gee via Apple Podcasts · Australia · 11/18/16
Recent Episodes
I sit down with Brian Clark, one of the OGs of content marketing and content entrepreneurship, on how he started and grew his content creation business into millions. In the interview, Brian discusses: - his start in blogging. - the focus on email newsletters and email lists. - revenue...
Published 07/29/21
So many companies either forget or don't have a why to their content before they choose all the whats. This may be the biggest mistake in content marketing now. Doing an analysis now will save you in the long run. H/T to comedian Michael Jr. for the insight. ------- See all Content Inc episodes...
Published 07/26/21
A fascinating interview with Chad Ostrowski, Rae Hughart, and Jeff Gargas of Teach Better, one of the content entrepreneur case studies from Content Inc. Includes the origin story, audience-building techniques, revenue strategies and strategic planning. ------- See all Content Inc episodes at...
Published 07/22/21
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