The new normal is a litany of complex rules and regulations, and as the UK Government slowly eases the lockdown, politicians are seeking to strike the balance between safety and realism. Behavioural scientist, Professor Ben Voyer joins Theodora Louloudis to discuss why easing the rules makes imposing them look comparatively easy, why the public needs to feel a greater sense of reward, and the psychology of reimposing restrictions in the event of further outbreaks. Read more about the easing of Scotland’s lockdown: https://bit.ly/2A0Jhc1 Read more about health experts’ warning of a second wave: https://bit.ly/37Ygq4t Read more about President Bolsonaro: https://bit.ly/3ewoSup Read Paul Nuki's analysis on why more men die from Covid-19 than women: https://bit.ly/2Z4I8Zn For 30 days' free access to The Telegraph: www.telegraph.co.uk/audio Email: [email protected]