Customer experience needs to be at the core heart of any eCommerce, and Karl Gilis knows exactly why. He grows businesses by increasing customer happiness, always based on user research, facts, and A/B testing. Because opinions are just opinions. Solving customer experience problems should be at the top of your priorities if you want to keep your eCommerce profitable. That's why we're excited to provide you with great insights in this first episode, from Karl Gilis and Valentin Radu, to help you nail Customer Value Optimization in your eCommerce.