Episodes
In this episode, Cory Sterling, the founder of the heart-leading law firm Conscious Counsel and the author of the book The Yoga Law Book: Legal Essentials For Yoga Professionals, discusses the legal essentials that every dance studio should be aware of. The idea of "the law" can be scary, but Cory helps break through the fear and makes the concepts accessible. Learn what you can do today so your dance studio is protected tomorrow (and for years to come).
Published 05/11/21
Meagan Ziebarth and Colleen Rubio of Resourceful Dance share their best marketing strategies to capture the attention of busy parents. Planning is the key to not feeling overwhelmed in your marketing and program offerings, and Meagan and Colleen offer their easy-to-follow framework to help you better market, and communicate, your summer dance programs in this week’s episode!
Published 04/27/21
In this week’s episode, Alison Jones of Dancewise Studios shares some special and unique things she’s doing to showcase how grateful she is to have her clients stick with her during the lockdown and pandemic. Alison offers creative ways to keep students engaged and reinforces that this year doesn’t have to be bad, it can just be different.
Published 04/15/21
Suzanne Blake Gerety and Jill Tirone share their tips to source, find, and hire teachers for your dance studio. From full-time to subs, guest teachers or choreographers, you'll be ready to find qualified artists on short notice, for the long term, and every situation in between. Learn to consistently source great talent so you never feel anxious or stressed about who will teach your classes. These strategies will help you build your business and dance community network.
Published 03/26/21
Kim Black is the owner of Miss Kim's and a Preschool Dance & Creative Movement presenter. Kim opened her studio during the pandemic and while most instructors would be shaking in their boots, Kim was confident she could fill her space... and she did! Six months after opening her doors she had 400 dance students. How did she do it? She credits the strong support of the DanceStudioOwner.com community and her positive attitude. Listen to this week's episode to hear more and learn her success...
Published 03/22/21
In this episode, Jill Tirone and Suzanne Blake Gerety highlight key data to help position their studio for growth in 2021 and emerge from the pandemic. They share insights on enrollment trends, performances, analytics, metrics, and local marketing. This information is based on current survey data gathered from thousands of studio responses throughout this dance season. Get a competitive edge and inspiration to make strides in building up and strengthening your dance studio this year.
Published 02/17/21
In this episode, Molly Stroud of Jackrabbit Dance shares the three areas of focus you need to ensure studio growth in 2021. Tune in as she shares why it is more important than ever for studios to focus on customer service, automation, and tracking key metrics to thrive.
Through the use of reliable, cloud-based dance studio software, Jackrabbit Dance’s mission is to help studio owners take control of their businesses, so they can get back to focusing on their passion -- teaching.
Published 01/14/21
Get expert advice from Jessica Scheitler of Financial Groove on the PPP loan forgiveness application. Jessica speaks candidly about the confusion many studio owners are facing over bank communication regarding the timing of when to begin the process. Her advice? Have patience. You'll hear how to be ready and what to get lined up for documentation when the time is right to submit for forgiveness. This episode will empower you to maximize time spent on the PPP loan forgiveness documentation.
Published 12/10/20
Passion-driven and caregiving roles are some of the most susceptible to burnout. In this podcast episode, you'll hear from Suzanne and Jill, where they share the six causes of dance studio owner burnout and how to prevail.
With chronic stress, we often don’t realize we are about to "hit the wall" until it’s too late. This episode is full of actionable ideas and support that will help carry you up, over and through a period of burnout.
Published 11/24/20
Josh Olson of Dance Recital Ticketing shares how studios are pivoting to sell tickets in this pandemic environment. Hear how to set pricing for live-streamed or pre-recorded events. Having an in-theater performance with reduced capacity requirements? Sell tickets for your in-person show without the worry of how to space your audience with their social distancing tool. Confidently navigate ticket sales no matter where and how you're holding them.
Published 11/12/20
The challenges impacting preschoolers from this pandemic include less movement, more screen time and a multitude of distractions. This is taking a toll on their behavior and listening skills. In this episode, Andrea Trench, Dance Educator and creator of Discover Dance shares tips to create an enriched learning environment in your classroom through see, say, do, play. You'll get tips to enhance the quality of the dance education and increase student focus and participation.
Published 10/16/20
Dance studio owners want, and most importantly need, to be found online through local search. In this episode featuring Matt Horner, founder of Class Manager and Stage Stubs, he shares the easy things you can do and enhance to improve your online presence. Starting with your Google My Business listing, you'll hear how key it is for new customers to see what people love about your studio. Plus Matt shares the fundamental basics that every website needs to get right and how you can make those...
Published 10/06/20
In this episode featuring Sam Beckford, creator of OnlineMusicLessons, you'll hear how his program allows dance studios to offer music lessons to their student base simply by referring students to a unique link and getting an ongoing 15% monthly commission on all lesson revenue the studio refers.
Published 09/16/20
In this episode, Tricia Gomez, Global Director of Rhythm Works Integrative Dance and creator of the popular Hip Hop In a Box shares candidly how we can develop our soft-skills to become the best teacher and studio owner that our students need now. In this time of change, let’s chat about looking for hidden opportunities to enrich your staff, finding an untapped population of new students, and creating new virtual, in-person and blended programming that’s suitable for all abilities and levels.
Published 08/14/20
In this episode Cynthia King, Owner and Director of Cynthia King Dance Studio of Brooklyn, NY shares how she has created engagement with new students through virtual meet and greet events over Zoom. Hear her innovative solution to build enrollment when traditional in-person open house events are not possible. Cynthia shares technology tips to set up bookings for parents and their children and learn how she demonstrates teaching methods over Zoom.
Published 07/22/20
In this episode Sean Dever shares how to best determine your studio pricing and strategy given the current economic conditions. With many schools needing an online and in-person tuition model, Sean gives tips on how often you should raise prices and by what percentage. Learn how you can build new client engagement and grow enrollment with children's activities in a post-pandemic landscape.
Published 06/09/20
Thinking about virtual dance camps? Need some tips for success to keep dancers engaged and enrollment coming in?
In this episode we're joined by Kelly Pfeiffer and Lindsey Alesh who are the dynamic sister-duo who own Megleo's School of Dance in Illinois. They had over 60 preschoolers in their first virtual "Moana-themed" camp. Listen as they share ideas for days, times, fees and how to keep those young dancers engaged as you plan your virtual and hybrid programming.
Published 05/19/20
Get expert advice from Jessica Scheitler of Financial Groove in this episode on how to best track and prepare for your PPP loan forgiveness. She provides useful tips for studio owners as we navigate our dance season and the timing of funding. According to the PPP fact sheet, the loan proceeds are used to cover payroll costs, and most mortgage interest, rent, and utility costs over the 8 week period after the loan is made; and Employee and compensation levels are maintained.
Published 04/23/20
In this podcast with Katie Groven of Dancer-Fitness.com you'll get tips on how to help students stay safe and strong while dancing at home. Hear some practical exercises that don't take up much space or require special equipment. Katie offers guidance on three key areas to focus on to strengthen to help avoid injury when our dancers are ready to come back to class and go full out again.
Published 04/20/20
You are not alone when it comes to navigating this unprecedented and ever-changing period of business disruption. In this episode we highlight the growing resource list of time-saving and idea generating information available to you. We look forward to supporting and encouraging you so that you can get back to doing the work you love!
Dance Studio Support Resources:
http://www.DanceStudioOwner.com/support
Published 03/20/20
In this podcast featuring Frank Sahlein, of 3rdLevelConsulting, you’ll hear tips and best practice advice on how to keep your dance studio business running in the event of any sort of emergency that is out of your control. Learn what a contingency plan entails and what you should be thinking about as a business owner so that you can keep your operations underway even if you have a sudden loss of income, students, staff or accessibility to your facility.
Published 03/16/20
How To Navigate Choreography Ownership And Copyright At The Dance Studio
Who owns the choreography? Studio owners and teachers typically don’t know!
In this podcast we tackle the tricky, yet important topics of choreography ownership and copyright infringement. Should you be concerned about copyright infringement if you run a summer dance camp called “Frozen” or “Trolls”. Hear what considerations you should keep in mind for running a theme that ties into the success of popular movies and muc
Published 02/20/20
You wear so many hats as a dance studio owner! We want you to focus on what matters when it comes to being the leader, manager and awesome #danceboss of your studio.
In this episode, you’ll hear how to calculate what your time is really worth and where to focus your time, energy and resources in the most effective way. Plus learn how to keep growing as a business owner both in your skills and mindset even in the midst of a never-ending to do list!
Published 02/06/20
Backstage organization is key to a successful dance recital, especially when it comes to keeping dancers safe. Parents today seek up-to-date information on their child and want reassurance that they can be notified in case of an emergency. Joe Naftal grew up backstage at his mother's dance studio and he knows that technology can help make life easier and your business better when it solves an important problem. In this episode you'll hear tips on how to keep your recital organized and running...
Published 01/23/20
Stay ahead of trends, be informed, and use this information to better your business in 2020 and beyond.
In this episode Jill Tirone and Suzanne Blake Gerety highlight what they see happening at studios and in the industry around social media, customer communication, dance programs, studio culture and more.
Published 01/09/20