Episodes
In our latest episode, our special guest, Ginger Haithcox discusses a topic that comes directly from our member group and it is one of the biggest challenges dance studio owners face: finding, hiring, and retaining high-quality staff. Listen in as Ginger talks about what dance studio owners can do to attract applicants for Job openings, how using KPIs (Key Performance Indicators) is a game changer, and how to avoid headaches when delegating to your staff. We’re grateful to Ginger for...
Published 04/24/24
Published 04/24/24
In this episode of the Dance Studio 411 podcast, we sit down to have a very frank, open conversation with Amelia Fazio to discuss dance and body image and how you can develop a positive and supportive dance studio environment. The goal of this episode is to keep it real and we hope this outlines how important body positivity and positive language practices are to your studio. We can't wait for you to listen to this episode with Amelia because her passion shines through in all she does. We...
Published 03/19/24
Join Suzanne Blake Gerety as she shares one of the keys to studio business growth - change! In this podcast episode you’ll learn the simple yet impactful way to approach making meaningful decisions - from pricing to policies and beyond. You’ll hear how you have an advantage as a dance educator and studio owner to “dance with change”. This episode is designed to boost your confidence and courage when it comes to approaching parents, students, faculty or staff with any new or improved policy. ...
Published 02/07/24
In our latest episode, our special guest, Ginger Haithcox shares 3 benefits of implementing a student assistant program at your dance studio. Student assistants help with student retention and progression, they help create a future pipeline for dance studio staff, and they enhance the customer experience. Listen as Ginger provides insight into her successful program and how you can get this complete system for your dance studio. The Studio Ambassador System: Train your studio assistants with...
Published 10/10/23
Facebook Advertising can be a huge source of stress for dance studio owners. Let's be honest, there aren't many of us who have the time or energy to manage our dance studio’s social media accounts. In this episode, Jill Tirone sits down with Kristian Altuve of Dance Motion Marketing and they discuss three simple ways to help you with your social media and get the most out of your online advertising. Join Kristian Altuve and Bryce Conlan of Dance Motion Marketing in their Facebook...
Published 04/27/23
In this episode, Brad Bingham of Enrollio shares his top tips to fill your summer camps! These proven methods and ideas are easy to implement and, best of all, can be used all year round. Enrollio is the #1 Growth & Reputation Accelerator for Dance Studios, Swim Schools & After School Programs. Enrollio helps studio owners worldwide capture more website enrollments, reduce task load, & elevate brand reputation almost entirely on auto-pilot. Enrollio was created by Brad Bingham,...
Published 04/13/23
In our latest episode, Jill Tirone sits down with Sean Dever, CPA to answer financial questions directly from our member group. Sean explains the intricacies of pricing discounts and profitability, why a non-profit may not be right for your studio, and how dance studio owners can benefit from selling additional items like costumes and dancewear. Listen in as he shares his expertise and financial advice to help you avoid pitfalls and increase your profits in your dance studio business. ...
Published 10/07/22
In our latest episode, Suzanne Blake Gerety sits down with Misty Lown of More Than Just Great Dancing to discuss what’s on the hearts and minds of dance studio owners. Misty explains that key developmental experiences in dance help students become healthy, high-functioning adults and how to communicate the value of dance to families. Listen in as she shares her definition of success, her love of golden retrievers, and how she helps the members of More Than Just Great Dancing succeed. ...
Published 08/12/22
Are you ready to have your best season yet? In this podcast, Suzanne Blake Gerety and Jill Tirone reflect on the past season and get focused for the new. Learn to identify the obstacles standing in your way and how to use them as a starting point to help you achieve your goals. They're also covering ways to battle burnout and sharing tips to increase your tuition and fees with confidence. Join us so you can be strategic with your planning for the new dance season! ~~~~~~~~~~~~~~~~~ Running...
Published 06/28/22
It can be difficult to raise your prices and fees, and many dance studio owners worry about how it will affect their business. In this podcast, Suzanne Blake Gerety and Jill Tirone are sharing ways to navigate rising costs and inflation. You'll learn how to earn extra income through dancewear and costumes while adding extra value to your studio. Through their support and encouragement, you'll get the information and boost you need to head into the dance season feeling confident around raising...
Published 06/22/22
As a busy dance studio owner, you probably feel like there just aren’t enough hours in the day to get everything done. Luckily, with some helpful tips and productivity hacks, you can take back some of those lost hours and create an environment that promotes efficiency and increased organization at your dance studio. All it takes is a little bit of planning, and by implementing these strategies into your daily routine, you’ll find yourself with more time than ever to focus on growing your...
Published 01/13/22
No matter your studio size or location, we know enrolling preschool-aged students can be one of the most difficult parts of running your dance studio business. Our research shows that studios are the most flexible on enrollment deadlines with this age group; therefore making the full-season commitment less predictable. Thankfully, there are several different ways you can find more preschool-aged dance students without spending your entire marketing budget.
Published 12/14/21
Holiday shows matter more than ever and we're here to help you make participation easy and stress-free. Tiffany Henderson shares tips on what to include in your holiday performance package, how to budget for your show venue, and how to leverage done-for-you choreography and costume ideas to re-inspire teaching staff and boost dancer confidence. Produce a crowd-pleasing performance that brings out the best in your youngest dancers!  
Published 09/15/21
In this episode of Dance Studio 411, we discuss top proven projects that busy studio owners can delegate to their office managers. As a former studio owner for 17 years and currently a dance studio office manager, Patty Rielley draws from her extensive experience and shares specific, real-life examples of how you can plan, organize and delegate effectively.
Published 08/10/21
In this episode, Tiffany Henderson of Tiffany's Dance Academy and Twinkle Star Dance shares actionable ideas on how you can easily bring in additional revenue to your business by making dancewear purchases a natural part of your registration process. You’ll hear expert tips on establishing and maintaining a dress code program that families and dancers love. You’ll also hear how to boost enrollment and use your required uniform to get preschool and elementary classes filled.
Published 07/19/21
Feeling unprepared to support students as they come into their identities as members of the LGBTQIA+ community? In this episode, Samm Wesler shares how to create a comfortable, safe environment, how to lead a diversity and inclusion training in your dance studio, and how to implement solid strategies to help you feel more comfortable and prepared when speaking about these topics with your team.
Published 06/08/21
Keep your students injury-free and in optimum health both physically and emotionally! Dr. Lisa M. Schoene is a Dance and Sports Podiatrist and a Certified Athletic Trainer who is passionate about keeping dancers in tip-top shape. In this episode, Dr. Schoene shares her expertise on nutrition, emotional support for your dancers, injury prevention, and the importance of self-care for studio owners.
Published 05/26/21
In this episode, Cory Sterling, the founder of the heart-leading law firm Conscious Counsel and the author of the book The Yoga Law Book: Legal Essentials For Yoga Professionals, discusses the legal essentials that every dance studio should be aware of. The idea of "the law" can be scary, but Cory helps break through the fear and makes the concepts accessible. Learn what you can do today so your dance studio is protected tomorrow (and for years to come).
Published 05/11/21
Meagan Ziebarth and Colleen Rubio of Resourceful Dance share their best marketing strategies to capture the attention of busy parents. Planning is the key to not feeling overwhelmed in your marketing and program offerings, and Meagan and Colleen offer their easy-to-follow framework to help you better market, and communicate, your summer dance programs in this week’s episode! 
Published 04/27/21
In this week’s episode, Alison Jones of Dancewise Studios shares some special and unique things she’s doing to showcase how grateful she is to have her clients stick with her during the lockdown and pandemic. Alison offers creative ways to keep students engaged and reinforces that this year doesn’t have to be bad, it can just be different.
Published 04/15/21
Suzanne Blake Gerety and Jill Tirone share their tips to source, find, and hire teachers for your dance studio. From full-time to subs, guest teachers or choreographers, you'll be ready to find qualified artists on short notice, for the long term, and every situation in between. Learn to consistently source great talent so you never feel anxious or stressed about who will teach your classes. These strategies will help you build your business and dance community network.
Published 03/26/21
Kim Black is the owner of Miss Kim's and a Preschool Dance & Creative Movement presenter. Kim opened her studio during the pandemic and while most instructors would be shaking in their boots, Kim was confident she could fill her space... and she did! Six months after opening her doors she had 400 dance students. How did she do it? She credits the strong support of the DanceStudioOwner.com community and her positive attitude. Listen to this week's episode to hear more and learn her success...
Published 03/22/21
In this episode, Jill Tirone and Suzanne Blake Gerety highlight key data to help position their studio for growth in 2021 and emerge from the pandemic. They share insights on enrollment trends, performances, analytics, metrics, and local marketing. This information is based on current survey data gathered from thousands of studio responses throughout this dance season. Get a competitive edge and inspiration to make strides in building up and strengthening your dance studio this year.
Published 02/17/21
In this episode, Molly Stroud of Jackrabbit Dance shares the three areas of focus you need to ensure studio growth in 2021. Tune in as she shares why it is more important than ever for studios to focus on customer service, automation, and tracking key metrics to thrive. Through the use of reliable, cloud-based dance studio software, Jackrabbit Dance’s mission is to help studio owners take control of their businesses, so they can get back to focusing on their passion -- teaching.
Published 01/14/21