Episodes
If you've ever wondered how to become a successfully self-employed surface pattern designer and course creator, this episode of the Design & Shine podcast is for you! I share my personal journey on how I got started as an employee to becoming a university teacher, and then on to self-employment as an online course creator.   Listen to this episode to learn: What it's like to work as a professional employee in the surface pattern design industry The advantages and disadvantages of...
Published 11/05/24
If you're struggling to make your color palettes work, this episode is for YOU!  In this episode of the Design & Shine Podcast, I’m breaking down the BIGGEST mistakes designers make with color and sharing my top tips to help you create stunning, cohesive palettes that POP!  Listen to this episode to learn: The importance of colour in design and the primary reasons consumers are drawn to or repelled by the colours in a design. The 3 most common mistakes new designers make in creating a...
Published 10/22/24
Published 10/22/24
Last year I came very close to experiencing burnout in my surface pattern design business...  I'd got to the point where things had begun to feel too heavy, hard, and demanding. Everything seemed to be taking me further and further away from the things that mattered the most to me, from my daily art practice to time with my family.  When I started to become resentful of my business, that is when I knew I had to take a step back. And so I did - and what an amazing decision that was!  I'm...
Published 10/07/24
As 2023 comes to a close, I reflect back on the huge changes that I made in my business this year in this final podcast episode before I take an extended summer break at the beach with my family and new puppy. I share my process of looking back to assess my goals, how I question my progress, and why I believe it's so important to take time to do this reflection work when you run a creative business. A few questions that I ask myself that may be as important to you as they are to me are: ...
Published 12/25/23
When I left full-time employment as a surface pattern designer, I could not understand why I found it so incredibly difficult to design with the same confidence and ease as I did for my clients... Despite years of design experience and confidence working to a design brief, when I decided to work for myself I immediately fell into a ''surviving creative'' mentality, and everything began to feel so. much. harder! It took a massive shift in how I thought about myself and my ability to...
Published 12/12/23
Recently, my family and I invited a new member into the family - a PUPPY!!! ​​His name is Juno. And while it's been a LOT of fun these last few weeks getting to know him, it hasn't been as much fun training him not to wee in the house! 😅 But it has been interesting to watch him learn. It's made me reflect on​​ how - with anything new we learn - our brains need to be 'trained' just like my Juno's.  I know mine did when I first started my creative business years ago... I had...
Published 11/28/23
While our creativity is a beautiful expression of our own personal unique gifts and ideas, it can also carry with it a lot of things that can end up hindering our progress... Things like criticism, self-doubt, and perfectionism. So in this week's Design & Shine podcast episode, I explore why it's important to cultivate and nurture self-compassion. I share my thoughts on: What having self-compassion as a creative means  Why it can help us progress in our creative practice...
Published 11/14/23
If you love what you're creating but you're facing a lot of failures, rejections, resistance, and you're hearing ''no thank-you'' so often, you may start to wonder how you're going to keep going... How are you going to stay persistent if you're constantly facing obstacles? This is what I want to explore with you in this episode: The power of staying persistent and how you can learn some practical strategies that will help you keep at it! I'll share tips on: How to maintain a positive...
Published 10/30/23
I believe many creatives underestimate how helpful gratitude can be toward helping them reach success... It's a simple mindset shift that can make a BIG difference - if you know how to use it in how you approach your creative work. I share several ways you can start practicing gratitude in your creative business in this week's Design & Shine podcast episode, including: How to use gratitude to increase your daily inspiration, creative ideas, and new possibilities Ways that gratitude...
Published 10/16/23
Are you a Visual, Auditory, or Kinesthetic learner? Not sure what those are? Listen to this episode of The Design & Shine podcast to find out! I dive into what these 3 different learning styles mean and share how to tell which one you may be.  Knowing which one is your predominant learning style may help you get better outcomes with your creative work, including how you absorb, process, and understand what you are learning.  You'll finally understand why some people can't read maps,...
Published 09/19/23
I used to struggle to show up online in the way that I knew I needed to for my business... I consciously knew I needed to create videos, take selfies, and be visible to my audience... But subconsciously, the idea of showing up online made me feel vulnerable, exposed, and unsafe. And I wasn't even aware that this was the case until I started to address the hidden subconscious beliefs that were holding me back! So in this episode of Design & Shine podcast, I share how powerful...
Published 09/19/23
Do you worry that your creative work is just not all that unique? And do you worry that it'll never stand out and allow you to have the thriving creative career that you dream about?😣 It's a challenging belief, but what I've noticed lately is that it's the most common limiting belief among creative entrepreneurs. So in this episode of the Design & Shine Podcast, I share some strategies you can use that may help you SHIFT this belief.   Get my FREE quiz to help you identify your #1...
Published 09/05/23
Are you putting a lot of pressure on yourself to make things PERFECT? Many creatives I know get stuck on trying to make even the smallest design details perfect.  It slows down their progress as a creative designer and as a business owner.  So in this Design & Shine podcast episode, I share a few tips on how to overcome perfectionism including: Launching a new website Making mistakes and flaws in the creative process Overcoming fear of judgment Taking faster and more frequent action...
Published 08/22/23
In this episode, we unravel what procrastination really is, revealing its surprising connection to fear.  I'll explain how procrastination might be rooted in your apprehensions about failure, judgment, or even success.  I share practical strategies to conquer procrastination: break tasks into bite-sized chunks to tackle overwhelm and embrace imperfection as a stepping stone to growth.  And I'll explain why my mantra, "Done is better than perfect," can help you challenge the pursuit of...
Published 08/07/23
If you'd like to unlock your true creative potential and build a thriving creative business, you may be surprised to learn just how important it is to develop compassion and resilience. As creatives, we're often quite sensitive people, so expressing ourselves through our art can be quite a vulnerable thing to do when we begin to put ourselves out into the world with our creative businesses.  So in this episode of The Design & Shine podcast, I cover the importance of self-compassion and...
Published 07/24/23
If you want true and lasting change in your life, it's not enough just to know what your limiting beliefs are... You also need to how to change them so that you make the changes in your life that you want to see! So in this episode of The Design & Shine Podcast, I share: What limiting beliefs are and how they hold us back, influence us, and shape our realities Where limiting beliefs reside in our minds and why you may not even know you have them One crazy thing about limiting beliefs...
Published 07/10/23
Recently a student of mine came to me and said she was feeling uninspired and having a hard time knowing how to get started designing. It wasn't that she didn't want to do the work, but that when she sat down to do it, nothing would come from it. I've felt this way many times myself, and if you're a creative artist of any kind, you've probably felt uninspired from time to time as well. So in this episode of The Design & Shine podcast, I share my best tips on how to get inspired to get...
Published 06/26/23
Imagine if you could STOP overthinking your creative design work... No more being critical of your work... No more stopping and starting over... Just intuitive creativity that makes time feel like it has stopped and your artistic output flow... Sounds good, right? This is what's known as a creative flow state, and in creative work like surface pattern design, getting into it comes with some amazing advantages for your design work and business. So in this episode, I focus on what happens...
Published 06/12/23
There's a specific difference in thinking between surface pattern designers who get stuck and those who thrive... One way of thinking will keep you playing small, while the other will help you to grow as an artist, elevate your design process, and earn more from your business in the long term. Find out what that difference is in this episode of the Design & Shine podcast and learn how you can start to shift your thinking to help you begin to thrive as a surface pattern designer.  And...
Published 05/29/23
If you struggle with pricing your surface pattern design work you are not alone! It can be one of the hardest things to do when you are just getting started as a surface pattern designer, which is why pricing is one of the most common topics my students ask me about. So in this episode of The Design & Shine Podcast, I give you some guidelines for how to price your work based on my personal experience including how to price: Design work Artwork Digital products Custom design work Your...
Published 05/16/23
Are you worried that the surface pattern design market may be too oversaturated?  This is a common concern that many of my surface pattern design students have, so I've shared my thoughts about it on this episode of The Design & Shine Podcast. I cover: How not to be taken advantage of in a crowded market Ensuring your work will stand out in an authentic way Having the right business mindset to build a successful surface pattern design business And the one personal quality that...
Published 05/01/23
No matter what kind of creative business owner you are, whether you are a surface pattern design business owner or not, you're often told there are certain ways you need to do things... And though you want to be successful and this external advice can be quite convincing - it's not always the right thing for YOU to do. This is what happened to me with my surface pattern design business last year... So in this episode of The Design & Shine podcast, I wanted to share my story with you...
Published 04/17/23
In this episode of the Design and Shine podcast, I welcome back Christine Rice, who is a social media manager for online businesses and she also runs a fantastic small Facebook group called marketing for creative and unconventional women. Christine and I talk all about a hot topic that I know a lot of surface pattern designers have trouble with and that is writing captions for your social media posts. We cover: branding and why it's much more than just the fonts and colours you use how to...
Published 08/02/22
In this episode of Design and Shine, we are going to be talking about something that is important to think about doing as you’re growing your surface pattern design business and that is creating an email list. Learn what one is, why you need one and whether it’s something you should consider creating.
Published 07/19/22