Episodes
Join us, Jason, Miriam, and Maria, as we take a trip down memory lane, reflecting on the gems 2023 has bequeathed us. Let's reminisce about the intriguing insights, our favorite guests, and above all, the episodes on AI that sparked our curiosity and left us in awe. Our very own Maria, our guide in the realm of AI, has done a superb job of demystifying this often-daunting subject, making those episodes an absolute must-listen.  As we wave goodbye to 2023, we can't resist but wonder what 2024...
Published 12/21/23
Unlock the transformative power of Word of Mouth (WAM) in your design business, as we reveal how press, referrals, and AI can construct trust with your customers, amplify visibility, and catapult your interior design or remodeling business to new heights. The digital landscape can be a minefield, so let us guide you through the intricacies of SEO, demonstrating how reviews can propel your rankings and steer the decisions of potential customers. Stepping into the spotlight, we shine a light...
Published 12/07/23
Dive into the world of sales and discover the unexpected value it holds for interior designers, with insights from our guest Duane Becker. We're unpacking the entire sales process, from the initial client contact to the final farewell, and revealing the pivotal role of a well-versed salesperson. They are not just selling a product or service, they are problem solvers, solution providers and concept introducers. We'll illuminate how to enhance your client's experience and streamline your...
Published 11/23/23
Uncover the secrets to scaling your interior design business with our engaging discourse featuring sales wizard, Duane Becker. We promise to equip you with effective tactics of where marketing ends, and the sales game begins. Dive deeper into the art of designing compelling content and ads to engage your ideal clientele. With our discussion on the transformation of prospects into clients, we guarantee a paradigm shift in your approach to business. Intrigued by the crucial role of sales in...
Published 11/09/23
As we celebrate our 100th episode we turn over the hosting duties to Charmaine Wynter of Chatting with Charmaine and charmainewynter.com. In this episode Charmaine gets up close and personal with the three host (Jason, Maria and Mirjam), along with discussing what's next for the Designer Discussions Podcast. If you would like to get the links and show notes for this episode, click on the link...
Published 10/26/23
The Designer Discussions Crew is answering the top 5 listener questions.  How relevant is TikTok to the remodeling industry?How can I use AI to enhance my marketing?What are some marketing trends for 2024?How can I use Google products to market my business?How can PR help remodeling companies grow?Episodes Referenced in the Podcast: Question 1 - https://www.designerdiscussions.com/episodes/episode-29-Reels-and-TikTok-Short-Format-Video-Tips-for-Interior-Designers Question 2 -...
Published 10/12/23
In this episode we will show you how to become an expert at marketing your business, save yourself time, and get the clients you want. To learn more about the Designer Discussions Academy click this link below: https://www.designerdiscussionsmarketing.studio/pages/academy If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-98-Become-a-Marketing-Expert-for-Your-Business About Designer Discussions ...
Published 09/28/23
Without an investment range determined the client and the designer can go around in circles for months developing plans and pricing the project to get it right. Jan has been working with a team of developers and kitchen and bath pros on an app to help design professionals guide consumers through the budgeting process. You can check it out at www.designalign.com There is a place to sign up for a free 10-day trial but you can extend that to 30 days by using the coupon code VESTA. If you...
Published 09/14/23
Don't be left behind! Get started using AI images for your design business and learn how in this episode.  Past Episodes Referenced: https://www.designerdiscussions.com/episodes/episode-82-using-chat-gpt-for-small-businesseshttps://www.designerdiscussions.com/episodes/episode-86-how-ai-will-impact-the-interior-design-industryTake advantage of these resources to uplevel your business. Chat GPT training https://youtu.be/2zCuMl4j5nU Chat GPT Webinar - https://youtu.be/ILbCd-tsVPc AI How to...
Published 08/31/23
Do you want more incoming calls for new clients? Or do you want better clients? We cover the top 10 Questions about marketing designers and remodelers are asking. Who is my target market? (01:03)How can I reach my target market? (02:10)How can I convince customers to buy my product or service? (03:12)Who are my competitors? (04:47)How do customers perceive my brand? (06:00)How can I make my business more visible online? (07:18)How are customers finding my business? (08:17)Why are customers...
Published 08/17/23
We cover the top 10 PR Questions . . . Do I need an agency or publicist? (1:02)What types of media placements should I focus on to maximize the impact on my brand's visibility? (3:01)What are some practical ways to build relationships with media contacts and journalists without paying for PR services? (5:09)What are the essential elements of a compelling pitch that can capture the interest of editors and journalists? (7:20)How do I get brand partnerships? (9:05)How do I stay up-to-date with...
Published 08/03/23
Video is King, and there is no better way to elevate your design business.  We cover the top 10 mistakes and tips on improving your videos. Choosing a Poor-Quality Video Production (01:12)Not Having A Defined Story (02:14) Targeting the Wrong Audience (03:19) – Marketing Studio Link (03:32)Creating Extra Long and Boring Videos (04:06)Not Having a Call-to-Action (CTA) (06:12)Neglecting SEO (06:50) Forgetting the Captions and Sub-titles (07:27)Overdoing Your Sales Pitch (08:52)Not Using Metrics...
Published 07/20/23
Open your life to the frequent favorable attention in the news media in quick and easy ways. Publications want to hear from you! Be on top of press trends before it's too late. Past Episodes Referenced: https://www.designerdiscussions.com/episodes/episode-10-how-to-get-press-as-an-interior-design-expert https://www.designerdiscussions.com/episodes/episode-87-marketing-studio If you would like to get the links and show notes for this episode, click on the link...
Published 07/06/23
Back with our most requested topic:  pricing for interior designers.  Yes, it's time for a change and we have the most up-to-date profitability techniques for your business. To contact Keri and learn about her pricing program click link below: https://www.designandthrivecourse.com/perfectpricingmodelprogram Past Episodes Referenced: https://www.designerdiscussions.com/episodes/episode-22-how-life-experience-and-mindset-impact-your-design-business Visit our Marketing Studio for more...
Published 06/22/23
The way to brand deals is through great SEO!  Your blog needs a boost in the right direction. Learn the right way to write blogs and get the traction you deserve. We made it easy for you. Grab this SEO guide! Free Blog SEO download from the Marketing Studio https://designerdiscussionsmarketing.studio/store/products/29Episodes Referenced in the...
Published 06/08/23
Are you struggling to get people to your website?   If you want the credibility, your business deserves on the Internet streets. Get the links your business deserves.  We have the episode for you.  If you want more: The Complete Guide to Internet Marketing for the Kitchen & Bath Remodel Industry https://www.kitchenandbathmarketingsolutions.com/book-offer Episodes Referenced in the...
Published 05/25/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-88-Messaging-for-Your-Ideal-Client
Published 05/11/23
If you would like to get the links and show notes for this episode, click on the link below:  https://www.designerdiscussions.com/episodes/episode-86-Marketing-Studio
Published 04/27/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-86-How-AI-will-impact-the-Interior-Design-Industry Links mentioned in this episode for AI images: https://www.midjourney.com/home/ https://openai.com/product/dall-e-2
Published 04/13/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-85-Brand-Partnerships-Through-The-One-Room-Challenge
Published 03/30/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-84-Easy-ways-to-talk-about-Money
Published 03/16/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-83-How-to-pitch-a-podcast
Published 03/02/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-82-Using-Chat-GPT-for-Small-Businesses
Published 02/16/23
If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-80-KBIS-2023-Trends-from-the-Show-Floor Website referenced in this episode: https://vestabul.com/2023/02/07/kitchen-trends-from-the-kbis-2023-show-floor/
Published 02/09/23
If you would like to get the links and show notes for this episode, click on the link below:  https://www.designerdiscussions.com/episodes/episode-80-Social-Media-Tips-for-Design-Professionals
Published 02/02/23