Is this your podcast?
Sign up to track ranks and reviews from Spotify, Apple Podcasts and more
JCDecaux UK
Digital Changemakers
JCDecaux in collaboration with award-winning analyst Ian Whittaker, brings a brand-new podcast series, called Digital Changemakers. This podcast key concepts from Ian’s report, Pandemic: Pause or Play where he explores the 5 megatrends facing marketers today in their quest for brand growth. With Ian’s thought-provoking commentary and challenging questions, you’ll discover new ways you can approach conversations with the CFO and prove why advertising is important and how it drives shareholder value. Ian Whittaker brings 20 years of experience across digital, media and marcoms, identifying...
Listen now
Ratings & Reviews
Insightful in bite sized podcast
Would recommend for any marketer
Connie Ze via Apple Podcasts · Great Britain · 05/23/23
Recent Episodes
In this episode, Benjamin Court, Global Marketing Manager - E45 at Karo Healthcare and Rich Miles, Co-Founder at The Diversity Standards Collective (DSC) join Ian to talk about the power of authenticity in ads, the results that this can drive for brands and how E45 worked with DSC to develop an...
Published 10/22/24
Jeremy Cartwright, Consulting Director at Nielsen and Jon Harman, Head of Data at JCDecaux UK, join Ian to discuss their latest collaborative research, ‘Location Matters for MMM’, which shows that including postcode-level data in Marketing Mix Models provides an unprecedented view of what each...
Published 10/03/24
Published 10/03/24
Do you host a podcast?
Track your ranks and reviews from Spotify, Apple Podcasts and more.