This week I talk with personal wardrobe stylist Elsa Isaac about how show up in our work so that we present ourselves as a reflection of who we are on the inside. “There comes a point when that misalignment becomes too much. It just feels like you’re not showing up as who you know you are on the inside. So we do all this work, all this self-development, to heal and elevate that inner version of ourselves. But for some reason we completely negate the outer appearance.” — Elsa Isaac This week...

In this week’s installment of the Do It With Intention podcast, discover 3 things that can make your practice more consistent. Listen in to learn how consistency creates a safe container and draws clients into your practice. “We all know that consistency is really important when we’re trying to build a successful massage or bodywork practice. But what does consistency mean exactly? It means doing what you say you’re going do.” This week on the Do It With Intention Podcast: Find out some...

In this week’s episode, I share a “sweet” idea to illustrate how important it is to ask for help when you need it in your massage or bodywork business. Tune in to learn how you can go from good to great in just about any endeavor. “If you decide you want to get serious about making improvements at something, nothing will accelerate your progress more than a great teacher who you respect and trust.” This week on the Do It With Intention Podcast: Find out how a dedicated coach or mentor...

In the final episode of my Bodyworker Business Boundaries series, I focus on the best ways of creating honoring your cancellation policy. Tune in to find out some crucial do’s and don’ts regarding cancellations in your massage or bodywork business. “Notice that I didn’t say ‘enforcing your cancellation policy’. I said ‘having integrity around your cancellation policy’. There’s a big difference there.” This week on the Do It With Intention Podcast: Learn how to create stronger boundaries...

Pricing your services can be one of the most difficult things you do when you have your own business. In today’s installment of my Bodyworker Business Boundaries series, we dig deep into the importance of strong guardrails regarding the rates you set for your massage or bodywork business. Find out how to step into your pricing with confidence by knowing that it’s accurate and fair. This week on the Do It With Intention Podcast: Learn how to embrace the value you offer — and what NOT to...

In the second installment of the Bodyworker Business Boundaries series, we explore the pros and cons of accepting tips for massage and bodywork therapists. Listen in to discover why it’s important to create a safe container for your clients — therapeutically AND on the business side of your practice — and how accepting tips can affect that safe container. This week on the Do It With Intention Podcast: Find the inspiration to create a fresh and fearless fee structure for your massage or...

In this first installment of my Bodyworker Business Boundaries series, I dive into how a massage or bodyworker teaches people to treat them — what you will accept or not accept from a client. Tune in to learn some simple rules that will help with your boundaries around time management. Remember, it’s your business and your boundaries! “Once you decide how long to wait for a client, you’ve got to stick to that decision, no matter what. No excuses. You’ve got to stick to it.” This week on...

In this episode featuring student success stories, I speak with Anita Schill about her bold decision to open an Energy Medicine business. Find out how as a nurse in the 1970s she quickly became disillusioned with western medicine and sought other options, and how the study of yoga led to her transition to energy medicine. If you’re considering making a pivot in your own business, you’ll love this episode! “I think it’s important to remember the old adage ‘Don’t put all your eggs in one...

In this week’s inspiring installment I talk about self-motivation and why it’s so important as your grow your massage or bodywork business. “What do I mean by betting on myself? I may not know everything that I need to know, and I may need to ask for help. When that help comes in I’m going to bet on myself and do everything in my power to be successful. That’s betting on yourself.” This week on the Do It With Intention Podcast: Learn how to motivate yourself to follow through to reach...

In this week’s show I discuss automation in marketing and communication and how you can use it and still be genuine and true to your massage or bodywork business. Listen in to learn how to navigate all the marketing shiny objects out there while still be true to yourself. This week on the Do It With Intention Podcast: Learn how automating everything — contrary to what you might think — can quickly derail a successful marketing or communication strategy. How automated templates can...

In this week’s episode I talk about the 4 easiest — and most strategic — ways to build your practice. Tune in to hear why simplifying your massage or bodywork business may sound counterintuitive but is often the way to fill your practice. This week on the Do It With Intention Podcast: Learn how to decide if new ideas are right for your business by asking these key questions. How using attract strategies (memberships, subscriptions, discounts) can often lead to customer confusion and...

In today’s episode of Listener Questions, I discuss a topic that can be really intimidating and scary— but it doesn’t have to be. Tune in to learn how outreach is a wonderful way to build your massage or bodywork practice, and learn some reasons why it doesn’t automatically spell r-i-v-a-l-r-y. This week on the Do It With Intention Podcast: Learn simple ways to avoid “competition” with other practitioners. And how coming from a place of neutral — being detached from the outcome — can...

In today’s installment of Listener Questions, let’s take a look at some ideas about marketing your massage or bodywork business that might seem counterintuitive. Tune in to learn how turning in a different direction can sometimes kickstart a business that might be spinning its wheels. This week on the Do It With Intention Podcast: Learn how to take a pause and instead do something that takes you out of your business mindset and reconnects you with the person you are. And about how...

In today’s Listener Questions episode, I explore whether massage and bodyworkers should give our clients follow up tasks after their sessions with us. Tune in to find out why that’s not always a good idea. This week on the Do It With Intention Podcast: Learn why as bodyworkers it’s not our job to suggest extra work for our clients. Find out some savvy ideas you can substitute for assigning homework. And how being “bossy” is hardly ever a good idea when addressing clients. ...

"How do I tell my clients they'll probably need to come in for more than one appointment?" In the second installment of our Listener Questions series, I dive into an issue that can help lift up and support all massage and bodywork therapists. Listen in as we delve into how to explain to your clients why multiple sessions may get them the results they’re looking for. This week on the Do It With Intention Podcast: How to differentiate different types of care in your practice Outlining...

In this week’s episode we kick off our Listener Questions segment with a doozie — one that affects all massage and bodyworkers at some point. Tune in to learn some simple, inspiring, and non-pushy tips to encourage folks to re-book a session. This week on the Do It With Intention Podcast: Find out some easy ways to open yourself — and your business — to clients re-booking. Learn what “anchoring a session” is and how it can help your massage or bodywork business’s bottom line. And...

In this week’s episode I talk about two very different approaches to marketing your massage or bodywork business. Listen in to learn how you can take the dread out of marketing and turn it into something you actually enjoy. “If your marketing is feeling kind of gross to you, it could be that you are using transactional marketing. That’s not a good idea. Here’s what to do instead.” This week on the Do It With Intention Podcast: Learn how to stop treating people as “money faucets.” And...

This week’s episode is all about inspiration and motivation and how you can use those 4-syllable words to improve your massage and bodywork practice. Tune in to learn how to break an intimidating project down instead of tackling something too large or too vague. This week on the Do It With Intention Podcast: Learn about the power and gratification of sticky notes, and how you can finish small tasks in very slim — but strategic — pockets of time. And how the business principle called...

This week’s episode is Part 2 on how to improve your online presence. Tune in to learn how you can attract ideal massage and bodywork clients with these simple steps to enhance your website. This week on the Do It With Intention Podcast: Find out the best ways to attract clients by NOT talking about yourself. Instead, think of your website as a mirror — can your clients see themselves and resonate with you and your work? Learn how to attract clients by being clear about what you do...

In this week’s high-tech, low-maintenance episode I reveal some simple things you can do to up-level your massage or bodywork business online presence. I share ideas to make your website more professional and also some that can boost your overall marketing strategy (hint: brevity with clarity). “If you’re not 100% happy with your website, it can be really overwhelming to know where to start. So today I’m going to give you 3 things that you can do right now to improve your website.” This...

This week’s episode was inspired by students in 2 programs I facilitate — The Bodywork Project and Next Level. Recently, several students shared stories about getting terrible (unsolicited) advice from others, and they weren’t sure what to do. Tune in to find out the best ways to respond to someone who gives you business advice, which is often bad — and unsolicited. “If you get bad advice from someone about your business, do your best to stay grounded and centered. Don’t let it rattle you....

In this episode I speak with Heather Longoria, a Bodywork Project student, who talks about how she got started in bodywork and how her practice escalated through hard work, savvy networking, and a mentoring program in alignment with her goals. Listen in as Heather describes how she built her bodywork business with authenticity by taking the natural next steps instead of chasing every new marketing trick on the internet. This week on the Do It With Intention Podcast: Find out how Heather...

This week’s episode revolves around the crucial topic of getting help on the business side of your massage or bodywork business. Tune in to learn how to go about asking for support, where to look for help, and how to connect with a potential mentor/adviser/coach. “If you make the decision that you want to get support for your bodywork business, then what? How do you find the type of support that’s going to be best for you? Here are 3 things to think about.” This week on the Do It With...

In today’s episode I do a deep dive into certification — why to pursue it and how it will (or won’t) affect your massage or bodywork business. Tune in to learn the pros and cons of certification and whether it is for you. This week on the Do It With Intention Podcast: Find out how getting certified in a modality can build confidence, which often leads to a better practice and more business. Learn why mastery in your modality still requires a solid business foundation for success, and...