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4 The Creatives
Earning by Design
Graphic Design, Freelancing, Business Marketing Strategies
Welcome to Earning by Design, the podcast that helps you turn your passion for graphic design into a profitable freelance business. I'm Lauren Gonzalez, and 8 years ago, I left my job as an in-house graphic designer to start my own design business. But the journey wasn't always smooth sailing. I faced challenges with finding clients, pricing projects, and achieving consistency in my income. After a lot of trial and error, I discovered the strategies and insights that helped me build a successful six-figure design business from scratch. A business that lets me work on my own schedule,...
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Ratings & Reviews
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5.0 stars from 7 ratings
An Amazing Inspiration
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“What an amazingly awesome podcast. I’ve been following 4 the Creatives for about a year and also watched a lot of your YouTube videos. This podcast is a perfect companion to all other content you created. As a newbie to the world of Graphic Design, I love listening to it while working or driving...”Read full review »
Praetoryan75 via Apple Podcasts ·
United States of America ·
03/02/24
Amazing ❤️❤️
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“A podcast with lots of tips and business advice for designers wanting to boost their careers. Every episode gives a fresh viewpoint with tons of knowledge and wisdom.”
Luis Edilberto via Apple Podcasts ·
United States of America ·
02/21/24
Accessible and digestible!
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“Lauren is the go-to Grapgic Design mentor for making graphic design and freelancing accessible! She is a born teacher, with an innate ability to simplify complex topics. I’ve bought her course, which I highly recommend, am in her Facebook group where she actively participates and mentors, am...”Read full review »
K1d$ via Apple Podcasts ·
Australia ·
01/23/24
Recent Episodes
Embarking on my own business adventure, I faced the classic conundrum many freelance designers encounter—choosing between the singular "I" or the collective "we" to describe my business and services. In this episode, I share the evolution of my brand, from the solo-run Elyse Designs to Principium...
Published 04/29/24
In this episode of Earning by Design, Lauren delves into crucial questions surrounding the graphic design industry's value and profitability. Joined by her husband and business partner Rodrigo, they explore strategies for graphic designers to enhance their market value and profit beyond basic...
Published 04/22/24
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