Ready to embark on an entrepreneurial adventure?  Join us as we sit down with Justin Snyder, the formidable force behind Forest Super Foods, who demystifies a two-decade journey in the e-commerce world.  Get the insider scoop as he candidly shares his evolution from selling handmade leather bags door-to-door to building a thriving business online. With Justin as our guide, we traverse the many challenges of crafting a website from scratch, and explore the merits of WordPress over Shopify.  We'll uncover why speed and reliability are the holy grail in e-commerce, and why obsessing over metrics can be a slippery slope. Justin also highlights the transformative power of rebranding 'cheap' to 'good quality' and how it upgraded his customers' perception.  He advocates for a strong value system in business, emphasising relationships over transactions and the significance of aligning business and personal values. We delve into his unique marketing strategies, the untapped potential of community groups, and the magic of crafting emails that provide value.  We discuss the pivotal role of customer experience, the art of authentic advertising, and why product quality is king.  As we wrap up, Justin shares his future plans for Forest Super Foods, the significance of authentic reviews, and a peek into the boundless opportunities in e-commerce.  This episode is a treasure trove of insights for anyone interested in e-commerce, so don’t miss out!  Join us for this Remarkable conversation with Justin Snyder and get ready to ignite your entrepreneurial spirit! Join 'A Remarkable Newsletter' for weekly high performance marketing and content actionable tips.