Meet Natasha Ferguson, First Lady of Construction! Natasha is the Founder of ETHELFOX CONSTRUCT GROUP, a full-service construction and development company providing clever construction, build and distinctive design services for residential homeowners and one of the only women-owned and operated construction companies in Canada. Before devoting herself full-time to ETHELFOX CONSTRUCT GROUP, Natasha worked in the marketing and advertising world for 15 years, where she worked with many popular brands as a creative and technical project manager and director. Her love for the trades developed as a young child thanks to her father who would take her to his job sites and allow her to tinker while he worked. As the Lead General Contractor of her company, she has several trades under her construction belt, including carpentry, drywall, tiling, hardscape, landscape, and framing. This has allowed her to become a strong mentor and teacher within the construction industry. Natasha is also an avid supporter of women in the trades and is the co-founder of a non-profit organization called A Women’s Work (AWW), which supports the development of women in the trades. Natsha is disrupting her industry by creating a safe space for women in construction.  ETHELFOX CONSTRUCT GROUP: www.ethelfoxconstruct.com Instagram: @EthelFoxContruct A WOMEN'S WORK: www.aaworg.com Instagram: @awworg Connect with Natasha: Instagram: @NashaFerg777 Support the show