Season 2 Episode 3 - Talking cookie-cutter agency solutions, implementing marketing technology and the impact of the pandemic with special guest Clint Bratton
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Description
In this episode, we talk to Clint Bratton, Managing Director - Australia for Track Customer Marketing, which is part of the DDB Group. We discuss the lack of differentiation in agency offerings and solutions, the difficulties of implementing marketing technology without a strategy, and what impact the pandemic has had on his leadership style, amongst many other things.
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