Season 4 Episode 5 - Talking Email Marketing and CRM with Special Guest Chad S White
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Description
In this episode, we talk to Chad S White. Chad is Head of Research at the Oracle Digital Experience Agency, Author of "Email Marketing Rules”, and contributor to MarketingProfs, CMSWire and Contributor. Basically, he is the voice of authority on email today.
You can hear us chat about Email personalisation, the role of channels, testing strategies and what he would choose to put in our marketing room 101.
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