Fashion is full of lies.
For so long, humongous multi-national billion-pound corporations, who hijacked creatives, have dictated what we hold, put on our back and slip onto our feet.
But not anymore.
Kids from council estates, people daring to be different and those not even nearly qualified enough on paper, are the new judges of the fashion court.
But how did it change so radically?
Welcome to the home of fashion's realest stories.
Welcome to Everybody Wants To Be Us.
Lorna Luxe is the perfect example of an OG influencer.
From growing up in a council estate in Manchester to living in a 2.5 million pound ghost house.
She started posting on social media for fun.
She then was given gifts brand deals.
She then created her own collections for a fast fashion...
Published 10/21/24
Aimee Smale is the perfect role model to every aspiring female founder…
Aimee Smale is the perfect role model every woman needs to listen to…
She started odd muse in 2020, risking her house savings to bring her passion project to life.
In 2024 she will turn over £20M…
A far way away from the...
Published 10/07/24