What is your vision for your business? Whether you’re a new business or looking to scale, your Vision, Mission Statement, and Core Values are foundational to success.  In this episode, Karen and Forrest discuss creating these foundations for your business and (almost more importantly…) the mistakes to avoid. Oftentimes, we get so lost in the IDEA of our business - that we don’t establish the IDENTITY of our business. Who are we? What do we want to become? Why are we doing this? These are the discussions that need to be had and shared amongst the leadership in your organization so that you are moving forward with a purpose, and moving forward to success. Let us know how these have helped your business grow and topics you want to see next. Subscribe for more insights into developing your business!