226. Our 2024 CPG Forecast: The Good, The Bad, and The Surprising
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Joe Tarnowski, the VP of Content & Global Media at ECRM, joins me today on the Food Biz Wiz podcast to join forces in sharing our 2024 CPG predictions. ECRM works to connect suppliers and buyers in our industry and Joe brings 10+ years of CPG industry experience to inform his upcoming predictions. We can't wait to share more with you, so tune in to hear more about... The years-long trend that will continue into 2024 Challenges that suppliers will continue to face from a buyer perspective How brands will adapt into non-traditional channels that support their way of biz Increased consumer know-how & education in their product choices And room for indulgent brands that aren't health or wellness focused! Joe and I would LOVE to know which trends might have surprised you or which ones you wanted to hear. Come let us know by tagging us on social media or sending us a DM on IG or LinkedIn -- you’ll find our links and information in our full show notes, as usual! One more thing here…if you’ve been on the fence about joining Retail Ready®, our program for CPG brands who want to land on more shelves and increase their sales, then NOW is the time to join! Savvy brands have a solid pitch and sales plan READY come January…but we know that they also want time to take a break during the holidays without feeling the guilt. That’s why we’re giving brands who join before year end extended access through March 31st. Give yourself the gift of ease and confidence by joining Retail Ready® today!    
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