I often get asked, how do I get clients to pay me full price? And also, how can I find clients that truly value me? These two questions are absolutely wonderful and they are so important.  What I want to do on today’s episode is answer these two questions from my own experience. If you want to be a go -to photographer in your area, but you feel like a best kept secret, keep listening to learn how to get paid full price as a photographer. OUR PODCAST SPONSOR FOR THIS EPISODE: Save 50% off...

Hey there!! This is a BONUS episode for you guys. This is a recording of the masterclass I hosted this morning. We are covering the 4 shifts you need to make in order to book more sessions without discounting!  Tune in for this limited time replay!  Are you loving the podcast? Take it deeper inside of my From Broke to Booked Blueprint program where I teach you how to build a profitable photography business in a saturated market.

This is a fun Q&A episode! Some of the questions we are covering include:  How do you keep track of your editing list?    As a brand new photographer, what things should I look for when editing my photos?  How do you reflect on what is or isn’t working in marketing and make it a routine? and more... OUR PODCAST SPONSOR: Episode 82 on the Called to Both Podcast covers 3 ways you can scale your business income without adding any extra time. Tune in now! Are you loving the podcast?...

 If you have a tough time turning leads into bookings, I want to share some tips  with you. You work so hard for that inquiry just for them to ghost you or say you're not within their budget. Let's change that so you can experience more bookings in your business. OUR PODCAST SPONSOR: Listen to the Called to Both Podcast hosted by Joy Michelle Are you loving the podcast? Take it deeper inside of my From Broke to Booked Blueprint program where I teach you how to build a profitable...

We are in the middle of spring. I hope it's beautiful weather where you are! There's something about spring that just puts me in a cleaning & decluttering mood. I've already done this in my home and studio & was inspired to create a spring cleaning edition episode for you. We are covering the 4 things to freshen up in your photography business this month. OUR PODCAST SPONSOR: Episode 82 on the Called to Both Podcast covers 3 ways you can scale your business income without adding...

We are celebrating 5 years of the Book More Clients Photography Podcast! 🎉 In celebration, we are giving TWO photographers one of these: -A full scholarship to join the From Broke to Booked Blueprint Program -A one hour strategy call Here’s how to enter: 1. Leave us a rating a review on Apple Podcasts. Take a screenshot! 2. Email your screenshot to [email protected] For a bonus entry - share this podcast to your stories & tag me @thebrookejefferson OUR PODCAST...

If you’re blaming the lack of your photography business on the economy, this episode is going to reframe that. My goal today is to bring you hope, change your perspective, and your negative mindset about having a profitable photography business right now. I know times are tough but I want to help you overcome economic hardship in your business so let's dive in! Our Podcast Sponsor: Looking for a Photography Business Management Software? Iris Works is your one stop shop! Use Code BROOKE to...

Let's face it - you live in a saturated market. Every photographer comes to me and says this, but this is not a bad thing!! Listen in as I share strategies to help you stand out and continue to get bookings regardless of saturation or harsh economic times!  How do I know my advice works? Because I've been fully booked all 3 months of 2024 and many of my photography students have been too! Our Podcast Sponsor: Looking for a Photography Business Management Software? Iris Works is your one...

Today we are going behind the scenes of a coaching call I had last May with one of my From Broke to Booked Blueprint students. Kourtni asked about raising her prices even if she's not getting very many inquiries. Tune in to hear my answer!  Our Podcast Sponsor: Looking for a Photography Business Management Software? Iris Works is your one stop shop! Use Code BROOKE to save 20% off your first year's subscription. Looking for more? Check out the photography templates on Etsy. Looking to...

In today's power packed episode, I am outlining 3 key elements necessary for success all which I currently embody myself. With these three elements in place, photographers can achieve their goals and build a successful and profitable business. Our Podcast Sponsor: Looking for a Photography Business Management Software? Iris Works is your one stop shop! Use Code BROOKE to save 20% off your first year's subscription. Looking for more? Check out the photography templates on Etsy. Looking to...

In this episode, I'm chatting with Meredith Gradle, the CEO of Iris Works, a studio management CRM system for photographers. We discuss the importance of implementing a system from the start of your photography business, how Iris Works can automate and improve the client experience, and the power of online booking. Meredith shares her favorite features of Iris Works, including the workflow engine and the customizable booking calendar. We also touch on upcoming enhancements to the software,...

Learn how to successfully move your photography business to a new location in this episode. I'm sharing step-by-step tips, including researching the new area, creating a timeline, changing your SEO, connecting with other photographers, and conducting business as usual. I'm giving you helpful advice on adjusting pricing, avoiding discounts, and staying focused on your own business. Whether you're planning a move or have already relocated, these strategies will help you book photography clients...

 I had the pleasure of interviewing Tiffany Bastion, the founder of Bastion Accounting for photographers. We discussed the crucial aspects of becoming a legit business and navigating tax categories.  This conversation was filled with valuable strategies and insights that demystify the world of taxes and business structuring for photographers. And I couldn't be happier to have had Tiffany on the show to share her expertise and insights. I hope you'll tune in to gain valuable knowledge and...

Does marketing your photography business overwhelm you? Stress you out? Make you want to hide under the covers? If so, you are absolutely going to want to listen to this episode. I'll be sharing 2024 marketing predictions, my strategy for my own photography business, and how to master marketing in your business so you can have your most profitable year yet. Our Podcast Sponsor: Looking for a Photography Business Management Software? Iris Works is your one stop shop! Use Code BROOKE to save...

You’re invited to the Plan To Profit Photographer Summit happening February 7th, 8th. & 9th. Grab your free ticket! Are you refusing to check your bank account or look at how you did in your photography business this month? Does talking about money just make you cringe? Today’s guest, Jen Fischer, is going to uncover why you’re afraid to look at your numbers and what that’s costing you in your business. "I have heard new clients say this to me, that they literally tie their worth to how...

You’re invited to the Plan To Profit Photographer Summit happening February 7th, 8th. & 9th. Grab your free ticket! Do you feel scattered and like you’re going a million directions all the time? Are you wondering if you’ll ever reach a place where you feel truly balanced? Today’s guest, Chelsi Jo Moore, is going to show you how you can absolutely stop getting caught up in the rat race and show up to your business day in and day out. You don’t have to choose between being a present wife...

You’re invited to the Plan To Profit Photographer Summit happening February 7th, 8th. & 9th. Grab your free ticket! It’s no secret that the photography industry can be known for being cutthroat; but it can also be an incredible place of community and collaboration. Our first guest, Danielle Wiebe, shares the importance of community and collaboration and how it has been so impactful for her business and profit. "I think it's so important to be open to collaboration. I collaborate with...

You’re invited to the Plan To Profit Photographer Summit happening February 7th, 8th. & 9th. Grab your free ticket! Are you dreaming of the day when you will have a photography studio? Or maybe you’re already a studio owner or renter and wondering how to increase your bookings and profit. My conversation with Laura Esmond is going to inspire you. As a photographer educator Laura teaches portrait photographers how to earn more on every session through in-person sales and rooting their...

You’re invited to the Plan To Profit Photographer Summit happening February 7th, 8th. & 9th. Grab your free ticket! Over the next few episodes, I will be spotlighting some of our speakers to give you a sneak peek of their topics. In today’s episode, you will meet Kayla Brint. Kayla is a seasoned photographer,  studio owner, and dedicated photography educator. "The biggest mistake is not offering mini sessions because you think they devalue your services. It actually makes my services...

In this episode, I'm excited to share my follow-up strategy for converting leads into bookings. I truly believe in viewing leads as potential future clients, even if they aren't ready to book immediately. I'll walk you through my step-by-step process for handling inquiries and the significance of following up. You will walk away with my follow up strategy that you can implement TODAY with the leads in your inbox.  Ready? Let's go! LINKS: Ep 274 | Photography Pricing for Beginners: 3 Steps...

In this episode, I share two non-negotiable steps that photographers should take when booking clients. One of these non-negotiables will help prevent no-shows and and last-minute cancellations. Implementing these steps will help photographers maintain professionalism and provide a great client experience! Let's dive in!  LINKS: Looking for a Photography Business Management Software? Iris Works is your one stop shop! Use Code BROOKE to save 20% off your first year's subscription. FOLLOW:...

In this episode, I'll be guiding you through a workshop-style journey to help you plan for your best year yet. We will break down the planning process into four key phases: reflect, dream, plan, and pursue. We will reflect on the highs, lows, milestones, and lessons learned from the previous year. We will also work together to set some exciting goals for the upcoming year, including session bookings and profit targets. We will create a detailed plan to achieve these goals. This includes...

**Enter the Planner Giveaway Here: brookejefferson.com/planner  In this episode, I interview Brittnie Renee about the importance of routines and time management for photographers and creative business owners. We discuss how implementing routines and time blocking can help reduce overwhelm and increase productivity. Brittnie shares her personal journey of going from being disorganized and overwhelmed to running multiple businesses and feeling less stressed. She also introduces her...

In this episode, I'll be sharing my camera settings for indoor and outdoor photography sessions. It's important to note that these settings are not one-size-fits-all and may vary depending on your camera, lenses, location, and lighting conditions. I'll provide specific settings for outdoor sessions, indoor sessions, and studio sessions, including ISO, aperture, shutter speed, and white balance. Additionally, I'll discuss the importance of shooting in manual mode and underexposing to capture...