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Shiva Manjunath
From A to B
Conversations with interesting people across the digital marketing spectrum about all things experimentation.
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Ratings & Reviews
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5.0 stars from 5 ratings
Top Quality Conversation!
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“Congratulations, you’ve just earned a fan! The angles, perspectives, insights, and entertainment all intertwine into must-listen episodes for serious CRO practitioners. Totally binge-worthy!”
Ammiel B via Apple Podcasts ·
Great Britain ·
08/16/24
Entertaining and educational
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“One of my go-to podcasts to listen to while running. Shiva is a great host, the guest are smart people you can learn from, an easy 5-star rating from me.”
Slobodan Manic via Apple Podcasts ·
Portugal ·
08/12/24
Must-listen for CROs & Digital Analysts
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“My favourite podcast on the topic, keep up the great work!”
mmulvnz via Apple Podcasts ·
New Zealand ·
07/19/23
Recent Episodes
Are you doing 'strategic #CRO' ? What the hell even is strategic CRO? And how do you get there? Well, Talia Wolf had a post previously that triggered this discussion, so I had her on to better flesh out this idea. If you want to learn how to get from tactical to strategic experimentation, this is...
Published 11/20/24
Published 11/20/24
In many ways, CRO and UX have overlap. But how different are they? And how does UX view CRO? We enlisted the help of Victoria Sakal to go deep into this conversation to understand this from a UXer's perspective. Victoria 'The Warrior' Sakal shared some VERY interesting perspectives which can help...
Published 11/06/24
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