We discuss the impact, economics, and advantages of mobile web stores in a deep discussion with Gil Tov-ly, the CMO of AppCharge, a company that partners with game studios to build optimized web stores.
OUTLINE:
0:00 Intro
1:13 Motivation and economics of mobile web stores: Huge 20-30% total...
Published 11/01/24
A deep dive into the most pressing topics in gaming with industry veterans discussing recent developments, challenges, and future outlooks.
⏱️ Timeline/Chapters:
00:00 - Introduction
01:05 - Ubisoft's Current State & Challenges
14:35 - Unity's Turnaround Story
31:20 - AppLovin Deep...
Published 10/30/24
Warren Woodward, co-founder and CMO at Upptic, provides real, no-nonsense advice about the current state of mobile performance marketing.
What are the current problems and issues in the market and how can studios grow their player base through mobile user acquisition today?
OUTLINE:
0:00...
Published 10/24/24