#15 - Jojo Regan & Nicole Wheatley: Collaborations, brand building, NFTs in golf
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Description
A massive thank you to those of you that joined us for our recent Mentor Room: LIVE! as we welcomed Nicole Wheatley and Jojo Regan, two Gather members who are at the forefront of brand positioning. Both are passionately helping drive a new image for the game to new audiences. Listen out for key insights on: Investing in branding/marketing/PR - the key decisions and opportunities for more golf businesses to consider.How we can speak as an industry to the non-traditional golf audiences?The "unknown" golf market. How do you approach the golf audience that doesn't sit within traditional demographics with very little known about them (e.g. GenZ, Millenials) ?NFT's and the world of crypto - are there genuine opportunities for golf in here? Read more and check out the highlights video over on our website. See acast.com/privacy for privacy and opt-out information.